Shantou is committed to perfecting the first aid system and improving the self-help and mutual aid ability of the whole people.

  Sudden cardiac death refers to the natural death caused by various cardiac causes, with loss of consciousness as the forerunner. Sudden cardiac death is often very dangerous when it occurs, and the patient’s life hangs by a thread, and the effective rescue time is extremely short.

  The relevant person in charge of Shantou Health and Health Bureau said that at present, all relevant departments in the city are working hard to improve the self-help and mutual rescue ability of the whole people, improve the treatment rate of sudden cardiac death and the level of social first aid in the city, improve the construction of social first aid system, reduce the casualty rate caused by natural disasters, production accidents and emergencies, and further protect people’s lives and physical health.

  make a concerted/united effort

  Race against time to beat "Death"

  In the night, a rush of ambulance sirens sounded in front of a gymnasium in Shantou, and an unconscious patient was quickly taken to the ambulance. Before getting on the bus, the patient had received 3 times of AED defibrillation and continuous chest compressions. In Shantou Central Hospital, the first aid team has been in place, and the patients are ready to be rescued immediately after they arrive at the hospital.

  This tense scene happened on the evening of November 20th. At about 21: 15 on the same day, a badminton friend suddenly fell unconscious, collapsed, convulsed and foamed at the mouth while chatting with others after playing. Fortunately, there happened to be several doctors in the crowd of the nearby stadium, and they responded quickly after hearing the staff calling for help.

  "We heard it and immediately ran over and immediately started rescue." Wang Jiawei, deputy chief physician of the Department of Nephrology, Shantou Central Hospital, said that the patient had no pulse in the carotid artery at that time, and it was judged as cardiac arrest, so he and his fellow doctors and friends put the patient on a flat ground to take over chest compressions. Considering that the patient has malignant arrhythmia, they asked the venue staff for AED (Automatic External Defibrillator) to defibrillation the patient.

  After receiving the alarm, Shantou 120 Emergency Command Center immediately assigned Shantou Central Hospital to drive. At 21: 16, the medical staff prepared all kinds of first-aid equipment within 1 minute and went out to the scene for treatment. Guo Shunqi, director of the emergency department of Shantou Central Hospital, said that 120 ambulances are equipped with mechanical cardiopulmonary resuscitation machines, which ensures that vehicles can also perform high-quality cardiopulmonary resuscitation during fast driving; The emergency intensive care unit (EICU) team has made sufficient preparations in the hospital, and the extracorporeal membrane oxygenation (ECMO) team that provides extracorporeal breathing and circulation for patients with severe cardiopulmonary failure has also been put in place, ready to participate in the rescue at any time.

  Zhao Xianwu, deputy director of the fever clinic, who was admitted to the emergency department that night, said that the emergency team immediately started treatment and collected medical history for emergency assessment as soon as the patient was received. After circulating compression for nearly 10 minutes, the patient recovered sinus rhythm. According to the ECG results, the patient was diagnosed with acute myocardial infarction, so the emergency team immediately started the green channel of the chest pain center, and the cardiovascular intervention team immediately arrived to prepare for interventional surgery and get through the infarcted coronary artery. "The sooner the coronary artery is opened, the better. Time is the heart muscle, and one second earlier can save the patient more dying heart muscle! " Zhao Xianwu introduced that it took only about 30 minutes from the time when the patient was sent to the emergency door to the time when the interventional team first put the balloon to open the infarcted blood vessel, which was far faster than the internationally agreed golden "gateball time" of 90 minutes.

  From the time when the patient was found abnormal in the venue in time, to the time when the doctor on the scene made accurate judgment and first aid, the staff took the AED for defibrillation; Then go to Shantou 120 to assign the police at the first time, Shantou Central Hospital will leave the car quickly, and all departments will cooperate tacitly after the patient arrives at the hospital. This emergency rescue perfectly explains the seamless connection between pre-hospital first aid and in-hospital first aid. Lu Senrong, deputy director of the Emergency Intensive Care Unit (EICU), said that through the concerted efforts of various departments, the patient’s condition is stable, his mind is awake, and his overall prognosis is good, and he is being further actively treated.

  Strengthen training

  Ordinary citizens can also be rescued after training.

  Guo Shunqi introduced that in this race against time, the seamless connection of all parties is the reason why patients can save their lives in time and achieve a good prognosis. He introduced that after the cardiac arrest, the success rate of patient rescue dropped by about 10% every past minute, that is, the time window for rescue was only 10 minutes. More importantly, 4 minutes after cardiac arrest, brain cells will be irreversibly damaged due to ischemia, so timely rescue within 4 minutes is of great significance to the recovery of patients, which has the saying of "golden 4 minutes".

  "We appeal to the public to actively participate in first-aid skills training and dare to rescue them in time in case of emergency." Guo Shunqi introduced that ordinary citizens can carry out cardiopulmonary resuscitation and use AED as long as they have received professional first-aid skills training, and can start rescue before professional medical staff arrive.

  It is understood that at present, Shantou is stepping up the government-led efforts to co-ordinate people’s first aid training. Shantou Health and Wellness Bureau takes the lead in organizing emergency department experts and medical technical backbones from Shantou 120 Command Center, downtown hospital, the Second People’s Hospital, the First Affiliated Hospital of Shantou University Medical College and the Second Affiliated Hospital of Shantou University to form a training expert group and teaching team. According to the specific conditions of different training objects and units, the training content is set up, and the common sense of mass self-help and mutual aid and the basic skills of on-site first aid are highlighted. Through training in cardiopulmonary resuscitation, AED operation and emergency treatment of common family emergencies, it can effectively promote the improvement of citizens’ first aid technology and achieve a win-win effect of self-help or rescue. At the same time, the relevant departments continue to carry out first aid knowledge training, public welfare publicity and theme publicity activities to enhance pre-hospital first aid awareness and public participation rate, and effectively contribute to protecting people’s lives, health and safety.

  In addition, Shantou Red Cross Society has also established a team of professional ambulance training teachers with professional trainer qualifications certified by the Red Cross Society. With the theme of "Red Cross’ rescue’ at hand", it has continuously carried out the "five-entry" activities of emergency rescue training in communities, enterprises, institutions, schools and rural areas to carry out emergency training for the public, enhance the public’s awareness of safety prevention and improve the people’s emergency rescue ability.

  Guo Shunqi appealed that citizens and friends should actively participate in first aid training and master first aid skills. He encouraged every citizen with first-aid skills to lend an emergency hand and dare to give first aid in time when someone else’s heart stops. He reminded that Article 184 of the Civil Code of People’s Republic of China (PRC) stipulates that "the rescuer shall not bear civil liability for damage caused by voluntary emergency rescue", which confirms that emergency rescue can be used as an exemption. Therefore, citizens and friends who have received standardized first aid training need not worry too much about emergency rescue.

  Perfect construction

  Accelerate the configuration of AED in public places

  Looking back at the scene of this first aid, when the patient was unconscious, it was Wang Jiawei and his fellow doctors and friends who relayed chest compressions for the patient. All citizens who have received first aid training know that chest compressions are "physical activities": the frequency is about 100 to 120 times per minute. At this critical juncture, the staff of stadiums and gymnasiums took the AED in time, which greatly improved the quality of this tense pre-hospital first aid.

  Guo Danfeng, deputy director of Shantou 120 Emergency Command Center, said that this is also the first case in which AED was successfully used to save sudden death patients since Shantou was equipped with AED in crowded and influential public places in 2020.

  At present, Shantou has installed 163 AED163 units in schools, institutions, large commercial complexes, industrial parks, tourist attractions, stadiums, stations and other public places. When the citizens find that the people around them have cardiac arrest, they can use the "Shantou AED" WeChat applet or map navigation software to navigate and access the AED at the first time. Before the arrival of 120 ambulance professional emergency personnel, early cardiopulmonary resuscitation, calling 120 for help and timely use of AED defibrillation are very important to improve the survival rate and clinical prognosis of patients with cardiac arrest outside the hospital.

  According to Shantou Health and Wellness Bureau, based on the existing 163 AEDs, the bureau will allocate 400 AEDs in crowded public places in the city by the end of 2025 according to the population density, personnel turnover and other factors and the principle of step by step. Among them, in 2023, it is planned to complete the deployment of 100 AEDs in middle and high schools, institutions, communities, large commercial complexes, tourist attractions, farmers’ markets and other public places, and 150 AEDs in 2024 and 2025 respectively.

  Shantou Health and Wellness Bureau also led the 120 Emergency Command Center to connect AEDs in public places in the city to a unified AED cloud management platform, unified logo identification, unified setting norms and unified management processes, and realized online management of AED location information, configuration units, functional status, daily inspection, maintenance and usage records. With the remote management of "internet plus AED" technology, once someone takes the AED, the chassis will automatically give an audible and visual alarm. When the AED is turned on and used, the management personnel of the AED cloud management platform can inform the on-the-job personnel of the configuration unit to go to the scene for first aid after receiving the alarm information, so as to realize the intelligent and life-cycle remote management of AED equipment.

  In addition, Shantou Housing and Urban-Rural Development Bureau will also implement the installation of AEDs in new buildings and new residential quarters, and regard the installation of AEDs and the rescue training of property personnel as the basic construction standards for new buildings and new residential quarters, so as to create a safe community integrating first-aid equipment, first-aid skills certification of property personnel and popular science of first-aid knowledge.

Brittany murphy died of a heart attack, and he loved to see heaven again.


Brittany Murphy

  According to Hong Kong media reports, brittany murphy, the actress of "Eight Miles", died at the heart hospital at her home in Los Angeles on the morning of December 20th, at the age of 32. Aston Coetzee, an old love and partner, expressed deep sorrow and hoped that they would meet again in heaven.

  At 8 o’clock in the morning of December 20, Murphy fainted while taking a bath in his apartment in Los Angeles. After the mother found out, she called the police and claimed that her daughter had diabetes. Five firefighters and medical staff entered the house for nearly an hour, and then they carried her out on a stretcher and sent her to the hospital. Neighbors said that Murphy, wearing an oxygen mask, was as pale as an old woman when he was carried out, and was rescued by intubation. It seems that there are no signs of life. Murphy was pronounced dead at 10: 04 a.m. at the age of 32.

  The police went to Murphy’s apartment to investigate and found prescription drugs in the house. It is reported that she caught a cold and took medicine a few days before her death, and she vomited heavily before her illness, and there was vomit in the bathroom. The coroner Ed Winter said that although Murphy’s husband Simon Monjack objected, an autopsy would still be conducted. It is expected that the toxicology report will have results in a few weeks. Initially, it is considered that the cause of death is not suspicious and the possibility of being killed is ruled out.

Old love looks forward to heaven. Goodbye.

  According to the British "Sun" report, Murphy’s friends said that after undergoing plastic surgery, she became addicted to taking painkillers, and she did not listen to her family’s advice to give up drug addiction, which led to the tragedy, coincidentally similar to the sudden death of Michael Jackson, the king of pop, in June this year. In recent years, Murphy has been reported to take drugs with Simon, and she has anorexia. It is reported that anorexia can cause heart disease, but she has repeatedly denied taking drugs and mentioned heart problems: "I can’t even take drugs. I have had heart problems since I was a child."

  Murphy’s family issued a statement saying: "Losing Murphy is a terrible tragedy. She is our daughter, wife and beloved shining star. I hope the outside world will give us privacy." Her divorced father, Angelo Bertolotti, also expressed shock, saying that her daughter was born as a doll and praised her talent. Movie stars who worked with Murphy mourned one after another. Aston Coetzee, an old lover and partner, said that the death of his old lover made the world lose a little light and hoped to see you again in heaven. Alicia Silva Si Tong, the co-star of Dominance, said that she felt sad, praised her as a warm and sweet person, and hoped that she would rest in peace at an early date. Lindsay lohan, paris hilton, whoopi goldberg, jessica simpson and the Japanese actor Toshiyuki Nishida who worked together last year also expressed their condolences.

  Murphy, who has a mediocre career, has often been accused of acting strangely in recent years. At the beginning of the month, she was abandoned because she was in a trance and disturbed the studio when she made the new film The Caller. The funny program "Live Weekend" had earlier played a funny drama to laugh at her, and the clip had been deleted on the Internet. As early as 2004, when Murphy attended the publicity activities, he lay on the ground abnormally and covered his face with paper towels. Until a few weeks ago, when she attended the premiere of the new film "Across The Hall", her footsteps were unstable and the situation was worrying. I didn’t expect that she would die suddenly now.

  Murphy, who was born as a child star, started acting in stage plays, making TV shows and forming bands at the age of 9. In 1995, she made her debut in the youth film "Leading the Way", and then co-produced The Girl Who Moved the Soul with Angelina Jolie and was invited by michael douglas to play "The Code of Redemption". In 2002, her co-production with Eminem became her masterpiece. It’s a pity that Sin City and the dubbing for Happy Feet all failed, and the legacy Opposite the Hotel Lobby was only shown in a cinema this month, while Stallone’s new film The Expendables and the signing of the contract were just finished.

Action of poverty alleviation doctors: from common diseases to rare diseases, "no one can be less"

  editorial comment/noteHe walked into wumeng mountain from Beijing Grand Hospital, the capital. Together with his colleagues and local doctors, he did his part to improve the local medical service ability and relieve patients’ pain, so that a single spark could start a prairie fire. Strive for a new era, and take responsibility for poverty alleviation. CCTV focused on the front line of health poverty alleviation, followed Yin Jian, a neurologist at Beijing Hospital, to Dafang County, Bijie City, Guizhou Province, and told the story of "poverty alleviation" in the depths of the mountains.

  Dr. Yin Jian (second from the left in the back row) is making rounds in the ward.

  Cctv newsDafang County, Guizhou Province is located in wumeng mountain, southwest China, at an altitude of 1,600 meters. Here, mountains are connected with mountains and water is connected with water, which is magnificent and is the hinterland of Yunnan-Guizhou Plateau. It’s cold in winter, and you can’t see the sun for more than 20 days. It’s rainy and wet, and the ground is muddy. This is somewhat unsuitable for a northerner born and raised like Yin Jian. At the end of 2018, as the backbone of the neurology department of Beijing Hospital, Dr. Yin Jian was sent to Dafang County People’s Hospital of Guizhou Province as the temporary vice president for half a year by the the State Council Poverty Alleviation Office to carry out professional and technical precision poverty alleviation work. He admitted that his initial concept of Dafang County and even Guizhou was very vague. When he set foot on that land, he was deeply attracted by the beautiful local scenery. Xi Huan, Dean of National Geriatrics Center; Chen Tong and Pan Qi, deputy directors of the Medical Department of Beijing Hospital, attached great importance to the national poverty alleviation program. Before leaving, they specially instructed Beijing Hospital to be the national geriatric center and the core hospital of the national difficult disease diagnosis and treatment capacity improvement project, and fully supported the generous poverty alleviation project.

  Although Dafang County is a national poverty-stricken county, it has a rich history and culture. It is located at the junction of Han nationality, Miao nationality and Yi nationality, with 33.2% ethnic minorities. The population is scattered and the degree of urbanization is low. However, due to its high fertility rate, the population reaches one million, and most of them are young people, this small town is full of vitality.

  Dafang County is located in a remote area with poor infrastructure and conditions, and the expressway to Guiyang, the provincial capital, was completed in 2016. Only two slow trains reach the provincial capital every day. The local people have limited health knowledge and insufficient health awareness. It is very common that minor illness depends on forbearance, serious illness depends on fate, and chronic illness depends on remedies and inertia, relying on the help of the government and superiors. These problems are really in front of Yin Jian, and they have also become the driving force behind his work.

  Advancing by groping, promoting the construction of stroke center in local hospital

  Yin Jian learned from Dafang County Health and Health Commission that the county is a high-fluorine area and a high-prevalence area of tuberculosis. The diet is high in salt, alcoholism and smoking are common. The typical disease spectrum of developing countries in transition is high in metabolic syndrome, hypertension, coronary heart disease and stroke, and the incidence of malignant tumors is rising. At the same time, the high incidence of infectious diseases represented by tuberculosis in this area is still a social problem that needs great attention.

  However, the training of local health personnel is seriously inadequate. In 2018, there were only 51 lectures and trainings by experts outside the county; 174 person-times of advanced medical care. After many visits and repeated communication with local medical staff, Yin Jian found that stroke is a frequently-occurring disease in the local area. If Dafang County Hospital joins the construction of "Brain Prevention Committee-Stroke Center" promoted by Guizhou Provincial Health and Wellness Committee, it will greatly promote the prevention and control of stroke. Yin Jian immediately communicated this idea with Wu Guangming, Dean of Dafang County People’s Hospital, and Comrade Li Jian, head of Dafang County Health and Wellness Committee, and everyone hit it off. And actively contact with director Liu Zhen, who was sent by Beijing Hospital to the People’s Hospital of Guizhou Province, vice president Chu Lan of the Affiliated Hospital of Guizhou Medical University, director Xu Ping and director Xu Zucai of the Affiliated Hospital of Zunyi Medical University, and director Luo Yong of the Department of Neurology of Zunyi First People’s Hospital; Professor Kuang Shixiang from the Second Affiliated Hospital of Guizhou University of Traditional Chinese Medicine sought professional and organizational training in Stroke Center.

  In order to ensure the solid landing of the stroke center, with the approval of the hospital, Yin Jian overcame difficulties and extended counterpart assistance for three months. Hard work pays off. In May, 2019, Dafang County People’s Stroke Center was approved by the National Health and Wellness Commission and became the first batch of county-level "Demonstration Stroke Prevention Centers" in Guizhou. It was officially awarded in the National Convention Center, and the county government departments coordinated the municipal departments to make city guide signs.

  Yin Jian talked about the completion of the stroke center, which was both exciting and gratifying. He said: "This is the result of the precise help of the leaders of Beijing Hospital and the strong support of many related personnel." He hopes that the stroke center can benefit the people on this side, and it can be regarded as doing his bit.

  Realizing the Breakthrough from 0 to 1 for Difficult and Rare Diseases with Professional Skills

  As a neurologist engaged in the research and clinical treatment of difficult and rare diseases, Dr. Yin Jian wanted to use his medical knowledge to do something practical for the local people. Before leaving, he specially consulted many senior experts in the hospital, and everyone said that he would open all the resources of Beijing Hospital to complete the task of counterpart assistance. On the occasion of leaving Beijing, Yin Jian decided to take this as another important starting point for this professional poverty alleviation.

  After several rounds of rounds in the hospital, Yin Jian found that the patients in Dafang County’s local neurology department were mainly cerebrovascular diseases, but there were many problems of unclear diagnosis of difficult and rare diseases. Difficult and rare diseases in the nervous system were one of Yin Jian’s main areas of attack. He wanted to give play to his expertise in this respect, so he pioneered the joint provincial hospitals (Affiliated Hospital of Guizhou Medical University, People’s Hospital of Guizhou Province, Affiliated Hospital of Zunyi Medical University initiated and founded the "Consultation Center for Difficult Diseases in the Department of Neurology of Guizhou Province", which created a fixed learning and communication platform for neurologists in Dafang County Hospital. Doctors from Dafang County People’s Hospital participated and studied for free as grassroots units. This is the first batch of only county-level hospitals in Guizhou Province to participate in the consultation center.

  There are many poor patients in Guizhou. Yin Jian also took advantage of the domestic first-class experimental diagnosis platform for neuroimmune diseases built by Professor Xu Xianhao and Professor Zhang Hua in the Department of Neurology of Beijing Hospital, and took the initiative to take out his own research funds to test biological samples for local patients in Guizhou free of charge. He said: "During my six months of poverty alleviation in Guizhou, wang hong, a technician in the laboratory, has tested hundreds of serum and cerebrospinal fluid of patients in Guizhou, and at least dozens of myasthenia gravis patients have been screened and diagnosed (three of them are even rarer, accounting for only about 4% of all myasthenia gravis patients with Musk antibody positive, all of which are long-term undiagnosed patients with the longest course of 12 years) and four cases are NMOSD (neuromyelitis pedigree disease).

  On the platform of consultation center, under the remote guidance of six doctors, including Director Chen Haibo, Deputy Director Gong Tao and Director Li Shuhua, from the Department of Neurology of Beijing Hospital, one case of very rare intranuclear inclusion body disease (NIID) and one case of CLIPPERS (chronic lymphocytic inflammation with pons-cerebellar peripheral enhancement syndrome) were diagnosed, which were unanimously praised by local patients and colleagues.

  Four unusual cases

  Speaking of difficult and rare cases of nervous system, Yin Jian mentioned an 84-year-old man who was diagnosed with neuromyelitis optica spectrum disease. At first, the old man went to the ophthalmology department because he couldn’t see one eye. The doctor suspected that it was neuromyelitis optica spectrum disease. Later, the ophthalmologist recommended him to go to the neurology department for further examination. However, due to the extremely low incidence of this disease, only about 10/100,000, the local hospital dared not make a diagnosis. The deputy director of the congratulatory message of Guizhou Medical University mentioned this case in the consultation center for difficult diseases. After discussion and exchange, it was decided to send the sample to Beijing Hospital for testing. Finally, the specific AQP4 antibody was captured by CBA immunofluorescence technique in Beijing Hospital, and it was diagnosed as NMOSD (neuromyelitis pedigree disease). Due to the timely diagnosis, the old man’s eyes have now recovered. This is the elderly patient with the highest onset reported in domestic literature.

  There is also a local grandmother in Dafang County, who is nearly seventy years old. Her tongue has shrunk and she has been transferred to many hospitals in the province. She has been diagnosed with amyotrophic lateral sclerosis (ASL), and her family and I have basically given up treatment, so she can’t eat and swallow, comb her hair and brush her teeth. However, after carefully observing her EMG, Yin Jian found that it did not meet the EMG characteristics of patients with gradual freezing. Her serum was sent to the neuroimmunology laboratory of Beijing Hospital, and the antibody against multiple gangliosides was found to be positive by using the latest BOLT immunoassay in China. Later, it was diagnosed as a rare Lewis summer syndrome. Follow-up treatment is not very smooth. Yin Jian said that because the local people’s health awareness is not strong, once they encounter rare and difficult diseases, especially when they are old, they often choose to give up treatment. The old lady did not cooperate with lumbar puncture at first, and with the persuasion and efforts of doctors, the old lady accepted the examination and completed the diagnosis. After immunotherapy, I have recovered very well now, and I can wash my face, brush my teeth and eat independently.

  During Yin Jian’s stay in Guizhou, a patient with severe subarachnoid hemorrhage was transferred to the Affiliated Hospital of Guizhou Medical University. However, the location of the aneurysm is special, and the blood supply of the parent artery is complicated, so the symptoms of the patients who failed the first operation in the local hospital continue to deteriorate. Yin Jian urgently asked Wang Lijun, chief physician of neurosurgery department of Peking Hospital, the National Geriatrics Center, to consult, and flew to Guizhou at the request of the local hospital. In Guizhou, the world’s thinnest floating guide wire was used for the first time to successfully embolize this complicated posterior circulation aneurysm, which successfully saved the patient’s life. It shows the strength of endovascular treatment of neurosurgery in Beijing Hospital.

  There are many local families who are poor because of illness. During the period of helping in Guizhou, a local helping cadre found Yin Jian, saying that the child of the family he helped was only four years old this year, with drooping eyelids and fixed eyeballs. Previously, the provincial hospital diagnosed myasthenia gravis and said that the symptoms were more serious. Because the family was poor and could not afford the follow-up treatment, the boy’s father decided to give up and let it develop, but the child’s mother insisted on treatment. The local conditions are limited, so it is impossible to do electromyography examination. Yin Jian wants to give the child a set of standard formal tests first, and bring the child’s serum samples back to Beijing Hospital during the Spring Festival, so that Mr. wang hong can use the latest international double antigen immune competition inhibition enzyme-labeled immunoassay for further detection of acetylcholine receptor antibodies and Musk antibodies, and finally it is diagnosed as ocular myasthenia gravis. However, during the test, it was found that the antibody titer in the little boy’s body was not too high, and it was not too serious to be cured. Generally, it would not affect the child’s learning and life expectancy. The child’s mother was very happy after hearing the news. As a parent, Yin Jian understands this kind of mood very well, and has also formed "WeChat friends" with the mother and son, so that they can come to Beijing for follow-up regularly and make a systematic examination and long-term follow-up plan for their children.

  Yin Jian recalled the days when he helped in Dafang County and said, "I didn’t do anything special, but in my opinion, I did something with goals: one was to promote the construction of Dafang County Stroke Center; The other is the breakthrough in the realization of local difficult and rare diseases from thinking about trying to diagnosis. I have also become friends with some patients and local doctors and formed a pair. They will come to me if they need help, and I will do my best. "

  Although I haven’t been in Dafang County, Guizhou Province for a long time, I read deep feelings from Yin Jian’s words in the interview. "Our generosity is really beautiful, and we are located in a foggy area. Driving on the road has a feeling of" walking on clouds ".It is like a fairyland. If there is an opportunity, we must go and have a look! Here you can see the magnificence of China’s mountains and rivers and the determination and efforts of the party and the country to declare war on poverty. You will feel the greatness of China and the hope of China! "

Seven cases of "pornography" were severely punished, and the department of eliminating pornography and illegal publications will rectify the cultural environment around the campus.

  Legal Daily reporter Qi Jianrong

  The National Office for Combating Pornography and Illegal Publications introduced today that during the winter vacation, the national "anti-pornography and illegal publications" departments comprehensively inspected the publication market and cultural business places around the campus, focusing on investigating and dealing with the dissemination of harmful information in the fields of learning and education App, online games, online literature, online comics and portals, and promptly and strictly investigated a large number of cases. Today, the National Office for Combating Pornography and Illegal Publications publicly reported seven typical cases:

  Beijing investigated and dealt with the case of a post bar in Baidu spreading obscene pornographic cartoons.

  In January 2019, according to the report clues transferred by the national office of "eliminating pornography and illegal publications", the Beijing office of "eliminating pornography and illegal publications" deployed cultural law enforcement departments to investigate and deal with the case. After investigation, from April 2014 to January 2019, Baidu Post Bar Channel’s "Forced Top Device Bar" provided online comics that promoted obscene and pornographic content that induced minors to imitate, violate social morality and commit crimes. In February 2019, the Beijing Cultural Market Administrative Law Enforcement Corps ordered Baidu to correct the illegal acts within a time limit and imposed an administrative fine of 20,000 yuan. At present, Baidu deletes the comics involved and closes the corresponding post bar.

  Kunshan, Jiangsu Province, investigated and dealt with the case of "assistant of operation god" spreading harmful information

  In January 2019, according to the clue of the office of "eliminating pornography and illegal publications" in Jiangsu Province, the department of "eliminating pornography and illegal publications" in Kunshan carried out investigation and punishment. After investigation, since April 2017, Kunshan Red Reading Information Technology Co., Ltd. has not been allowed to develop and operate the "Red Fruit Reading" website and App, and published some online novels containing contents that endanger social morality and induce minors to imitate and violate social morality. At present, the "Working God Assistant" App has been ordered to correct the illegal behavior, the "Red Fruit Reading" website and App have been shut down, and the two companies have been fined for administrative punishment.

  Nanchang, Jiangxi investigated and dealt with the illegal business case of "Sword Fighting the World" online game

  In January 2019, according to the clue of the national office of "eliminating pornography and illegal publications", the office of "eliminating pornography and illegal publications" in Jiangxi Province deployed Nanchang Cultural Law Enforcement Brigade to investigate and deal with it. After investigation, Jiangxi Longluo Network Technology Co., Ltd. developed the online game "Sword Fighting the World", which was launched on October 28, 2018 without obtaining the version number. As of November 14, 2018, the illegal business income was 20,690 yuan. In accordance with relevant regulations, Nanchang Cultural Law Enforcement Brigade ordered the company to immediately go offline and delete the game, and imposed an administrative penalty of a fine of 100,000 yuan.

  Bozhou, Anhui investigated and handled two cases of online games spreading harmful information.

  In December 2018, cultural law enforcement officers in Bozhou City, Anhui Province inspected and found that the game "Yu Xiang" and "Super Killing the Walking Dead" operated by a network technology company was suspected of providing content that promoted obscenity and pornography and violated social morality, and the city’s "anti-pornography and illegal publications" department quickly investigated and dealt with it. In January 2019, the law enforcement department ordered the network technology company involved to make immediate corrections, and imposed an administrative penalty of confiscation of illegal income and a fine of 10,000 yuan.

  Shanghai investigated and dealt with the case of pornographic information in winter vacation homework, a private SMIC middle school.

  In January, 2019, the "anti-pornography and illegal publications" department in Shanghai immediately carried out a check on the media’s report that the English winter vacation homework of Shanghai Private SMIC School was "pornographic". After investigation, winter vacation homework English (NJ) [Grade 8] is an illegal publication with prohibited content and obscene content, which was published by Shanghai Oriental Laser Education and Culture Co., Ltd. without publication qualification. The Municipal Cultural Market Administrative Law Enforcement Corps punished the company according to law, confiscated all publications involved and imposed a fine; For the illegal acts of publishing publications containing prohibited contents, its "Publication Business License" shall be revoked. The printing unit Shanghai Great Wall Drawing Printing Factory and the issuing unit Shanghai Lianchen Book Co., Ltd. involved in the case were handled separately according to law.

  Nanjing, Jiangsu investigated and dealt with the case of publishing obscene novels on the Chinese website of Reading Ming.

  Recently, according to the clue of the national office of "eliminating pornography and illegal publications", the office of "eliminating pornography and illegal publications" in Jiangsu Province deployed the Nanjing cultural law enforcement department to investigate and deal with the case. After investigation, Nanjing Yueming Culture Communication Co., Ltd. engaged in online publishing services without obtaining the Network Publishing License. Since January 2017, an obscene novel has been published on the open Reading Chinese website. The novel takes the campus as the scene and openly promotes obscene and pornographic content. In November 2018, the novel was ordered by the law enforcement department to be immediately removed. On January 15, 2019, Nanjing Cultural Market Comprehensive Law Enforcement Corps ordered Yueming Company to stop its online publishing activities, and imposed an administrative penalty of confiscating the computer mainframe involved and fined 50,000 yuan.

  Hebei Hengshui cracked the case of spreading obscene articles on the website of Lolita Bar Forum.

  At the end of 2018, the public security organ of Jizhou District, Hengshui City, Hebei Province successfully detected a case. After investigation, in May 2018, Zhou Moumou established the website of Lolita Bar and served as an administrator, uploading obscene pornographic videos downloaded from the Internet to different sections of the website, and netizens can watch or download them online after paying. It has been identified that there are 168 obscene videos in the website of Lolita Bar and 254 obscene videos in the website of card issuing platform. At present, the police have arrested six suspects and the case is under further investigation.

  The person in charge of the national office of "combating pornography and illegal publications" pointed out that the spring school year is just around the corner, all localities will especially strengthen the rectification of the cultural environment around primary and secondary schools, comprehensively inspect bookstores, newspaper stalls, stationery stores, electronic product repair shops and other places, and strictly investigate and deal with all kinds of illegal and harmful children’s publications and information, so as to create a healthy and good cultural environment and atmosphere for the start of primary and secondary schools. 

Public relations secret war between Internet giants (1): "Public relations prince" comes out of Ali

Don’t know Zhou Huan.

There is neither WeChat nor personal contact, so I always wanted to be called "Duke of Zhou" when I wrote my draft, but when I started writing, I found that he had already had the reputation of "Duke Huan" and followed it with fear.

But presumably, the public relations and media in the internet circle are mostly aware of Huan Gong. Since December 7, 2015, Huan Gong was once fully responsible for the public relations department of Alibaba Group. In addition to continuing to directly lead the public relations team of the retail e-commerce business, the public relations teams of other business divisions of the Group reported to Huan Gong on the dotted line. However, just over two years later, Huan Gong suddenly broke with Ali, and joined Pinduoduo in mid-2018 to meet the brothers of the former public relations team.

At that time, Ali and Pinduoduo were engaged in fierce fighting. For quite some time, Huan Gong’s choice was the talk after dinner in the circle.

Huan Gong’s big trouble happened on January 4, 2021. At 1 am that day, a 23-year-old female employee in Pinduoduo died suddenly on the way to work. In the face of the sudden death of female employees, Pinduoduo’s series of crazy operations are jaw-dropping; But after Zhihu gave Pinduoduo a fatal blow, things became more and more magical.

As the head of public relations, Huan Gong is naturally at the forefront, and in successive disputes, he quietly left, and the public relations team with hundreds of people was collectively opened, which can’t help but sigh.

When I was out of Ali, I gave up a lot. I’m afraid I’ll worry about it and hate it. How many things do I want to talk about?

01 Quan Shuai Zhi Shuai

Be brave and know the machine, know people and make good use of them, which is handsome; Take charge of the three armed forces alone and display the general plan, which is actually handsome; Shock up and down, tune yin and yang, and make a decision, which is the right to be handsome.

No matter what the content of Ali’s public relations system is, we can’t bypass Wang Shuai. Ali’s public relations is brave and good at fighting, which can be called "the public relations team" by the outside world, and also originated from Wang Shuai.

Wang Shuai is not only the chairman of the marketing public relations committee of Alibaba Group, but also a partner of Alibaba Group. He is not a general Ali partner, because Wang Shuai has a higher level in the management sequence than many partners.

In other words, Wang Shuai can’t be simply regarded as the head of Ali’s public relations. He is a core participant in the strategic planning of Ali Group, and he helps the group’s strategy more by supervising the war and public relations, a Chinese-Taiwan department.

The existence of Wang Shuai naturally solved two major problems that public relations had to face:1. Internal status (whether there is a right to speak); 2, internal management (can you get the results, cut to the cake).

In most companies, anyone in the public relations department can bully, and from time to time, they have to "carry the pot" for the boss. It is light to get a few kicks, and it is normal to be stewed in a pot. But in Ali, public relations is a close comrade-in-arms of the bosses of all business lines, and even many business lines rely on public relations to break the game.

To put it bluntly:For anyone in Ali’s public relations, personal ability determines the foundation of their growth, Ali’s stage determines the space for them to move around, and Wang Shuai determines the upper limit of their development early..

Duke Huan is undoubtedly capable. In Ali, Huan Gong has the same scenery for a while, and he can also play games among partners. However, in Pinduoduo, although it is widely rumored that "Ali public relations saves Pinduoduo", Huan Gong and his defected No.100 brother not only took the blame, but were also accused of chopping.

This is probably the difference between having Wang Shuai in Ali and not having Wang Shuai in Pinduoduo.. I don’t know if all the students of Ali PR are aware of Wang Shuai’s real energy-probably not, because what they see every day is the other side of Quan Shuai.

02 the right to be handsome

Appoint officials because of their posts, follow the name and be responsible for the facts, hold the handle of killing, and teach the ministers the ability to exercise power.

In February, 2021, in response to the discussion on Alibaba’s intranet triggered by To Ali, Wang Shuai published a post entitled "Some Thoughts on Everyone’s Discussion", put forward the theory of "three tens of millions" and talked about "price and value are inconsistent". Teacher Ma replied to praise "good writing, true feelings of writing" and was put on the top.

But there are also some replies that the style of painting is like this:

"I don’t understand"

"Is there a class representative to sum it up?"

"a little profound"

"The prose is well written."

……

Talking about this phenomenon, Ali, a former public relations student, joked: "After the arrangement of Shuai Zong, we often have to think about it. What does it mean? Do you follow the original words, or do you have other deep meanings? "

Is it necessary to guess? Yes!

"Wang Shuai doesn’t like others to change his meaning." Many senior media reporters who have been docking Ali for a long time have affirmed this.

Wang Shuai is a man with a wide range of interests. He dabbles in poetry, books, paintings, wine, rock and roll, etc., and naturally speaks and acts like a scholar. This is understandable, Wang Shuai’s personal charm itself is very commendable.However, when Ali’s public relations classmates began to guess Wang Shuai’s mind, and who guessed more accurately and who had the advantage, and when the guess was accurate, everything changed..

Coincidentally, although Wang Shuai is in a high position, he is very emotional and close to the people. He doesn’t put on airs at ordinary times, and he is also willing to interact with his classmates. From time to time, he plans to eat and sing K. Many students in the public relations system can easily get in touch with Wang Shuai directly if they want to. So some students deliberately attract attention, some students move their homes to Hangzhou, and some students play emotional cards privately …

"At the grass-roots level, involution is really serious. The high P class Committee is similar. " More than one Ali public relations classmate expressed emotion.

Having worked in Ali’s public relations system for so many years, Huan Gong should know Wang Shuai, otherwise he could not have once become "Prince Ali’s public relations".He knows Wang Shuai, but he may not know what Wang Shuai really means.

03 the love of the superior

Give it to you, it is yours; No, you can’t take it.

There are two sections of Qing history that are very interesting and can be used as mirrors.

In the first year of Jiaqing (1796), Emperor Qianlong passed the throne to his son Jiaqing. It was not until the fourth year of Jiaqing (1799) that Jiaqing dismissed He Shen from office and put him in prison. Fifteen days after the death of Emperor Qianlong, Jiaqing gave He Shen suicide.

In 1898, Emperor Guangxu implemented the "Reform Movement of 1898", but it was resisted by Empress Dowager Cixi, who imprisoned Emperor Guangxu in Yingtai, Zhongnanhai. The whole reform lasted only 103 days, which was called "Hundred Days Reform".

On December 7, 2015, Huan Gong took full charge of the public relations department of Alibaba Group. After a while, this position became the general manager of Alibaba’s public and customer communication department. In June 2017, Huan Gong took over the public relations work of Alibaba Pictures brand market, and the time was limited. Huan Gong soon left Ali to join Pinduoduo, and he was in a competitive position.

Professionals who are familiar with HR rules should understand that there is room for communication in non-competition agreements. In 2017, Kyle, the former general manager of Sohu Video Copyright Film and Television Center, was arbitrated at a high price for allegedly violating the prohibition of business strife. Zhang Chaoyang once said that "this is a question of rules, and the question of rules is not a small problem"; But Kyle cried to Zhang, playing the emotional card, and Zhang, the good man, was gently put down.

As I said before, Wang Shuai is also very emotional. Ali’s public relations department also has employees who have left their jobs and are engaged in competition. Wang Shuai, who is affectionate and righteous, naturally won’t make it difficult for his former subordinates.

As long as they bow their heads.

Many students bowed their heads. Some of their competitions have changed from year to year, and most of them have turned a blind eye.

But Huan Gong went to Pinduoduo with a competitive career.

Some former comrades-in-arms of Huan Gong said with emotion: "According to his character, it is hard to imagine that he would cry and ask for help."

The wind turned into a sigh, and he forgot the smoke in the water. Out of Ali, into a lot, refused to bow, rushed into a bigger storm vortex.

(To be continued)

Play with your mobile phone, Happy Sugar Bean Man! Pocket Internet Cafe: Men and women rush forward!

The cute "Sugar Bean Man: The Ultimate Elimination" seized the hot tail of summer, and this game, which won the steam weekly sales list for three times, ranked third in the number of people online after "DOTA2". Easy, interesting, fast-paced variety play, chicken eating mode and lovely painting style can be said to be the "secret of success" of this work.

At present, PS4 and steam are the first platforms on which Sugar Bean Man logs in. Many players think this game is very suitable for mobile platforms, such as Nintendo’s NS handheld and mobile phone tablet.

However, it has been confirmed that NS version and mobile version will be launched in the future. Players still need to wait for a while. Of course, players who don’t want to play this game in front of the computer can also play on their mobile phones through the cloud game platform of the handheld Internet cafe ~

Pocket Internet Cafe is a cloud game platform based on X86 architecture. It connects high-performance computers in the cloud through the network, so that players can play any PC game on their mobile phones in the form of streaming, making the players’ mobile phones change into handhelds every second. Therefore, it is no longer necessary to play "Sugar Bean Man" on the mobile phone.

For players who haven’t bought Sugar Bean Man, the Pocket Internet Cafe provides a game account for free. Players can play this game in seconds when they enter the APP, buy it early and enjoy it early, and don’t buy it 100%! Play ~

Play with your mobile phone, Happy Sugar Bean Man! Pocket Internet Cafe: Men and women rush forward!

The variety play of "Sugar Bean Man" can be said to be the essence of the game. I believe that many players have watched live-action programs on TV. Sometimes players often make mistakes in seemingly simple levels, and many players who look across the screen think it is easy for me to get on. Is that really the case?

In fact, seemingly simple hurdles test each player’s physical strength and quick response ability.

Play with your mobile phone, Happy Sugar Bean Man! Pocket Internet Cafe: Men and women rush forward!

The game "Sugar Bean Man" just provides a "personal challenge" opportunity for players who are eager to try through the screen. In fact, this game seems simple without complicated operation, but each player has to face 59 other players, and it is not easy to eat chicken in the end ~

Sometimes many players will be eliminated at the first level, but it is such a relaxed and interesting gameplay that players can always enjoy this and lose again and again.

Play with your mobile phone, Happy Sugar Bean Man! Pocket Internet Cafe: Men and women rush forward!

Players can play this interesting game anytime and anywhere through the handheld Internet cafe cloud game platform, just like playing a mobile game. In terms of operation, although the Pocket Internet Cafe supports external keyboard and mouse, since it is necessary to have the experience of mobile game version, the virtual keyboard function of the Pocket Internet Cafe is more convenient, and it also has the taste of mobile game ~

Play with your mobile phone, Happy Sugar Bean Man! Pocket Internet Cafe: Men and women rush forward!

In terms of practical operation, when entering the game, the handheld internet cafe has already preset the key positions to be used in the game. Of course, players can also customize the layout according to their mobile phone screen size and operating habits. This will also help you to go through five levels between square inches, cut six generals, and control your "love beans" to eat chicken smoothly!

Play with your mobile phone, Happy Sugar Bean Man! Pocket Internet Cafe: Men and women rush forward!

In terms of game experience, although it is a form of cloud game, the game runs in the cloud, and the game screen is compressed and manipulated to stream to the user’s mobile phone in the form of video stream, but the actual game screen and color reproduction will not be lost. At the same time, the handheld Internet cafe can automatically adjust the image quality according to the player’s network environment, and the delay will be well controlled, and the operation is very smooth, just like playing on a local device.

Finally, you like the game "Sugar Bean Man" and don’t want to be confined to sitting in front of the computer to play. Perhaps the handheld Internet cafe is a good choice, and the sense of sight like a mobile game will make you rush on your mobile phone ~

National anti-monopoly law enforcement report: HowNet was fined 87.6 million yuan, and there were many cases of restricting competition in bike-sharing.

  On June 9, 2023, the State Administration of Market Supervision (State Anti-monopoly Bureau) issued the Annual Report on Anti-monopoly Enforcement in China (2022) (hereinafter referred to as the Report). The data shows that in 2022, China closed 187 monopoly cases in accordance with the law, with a fine of 784 million yuan, and concluded 794 cases of concentrated operators, of which 5 cases were approved with additional restrictive conditions.

  Since 2019, the State Administration of Markets has compiled and published the Annual Report on Anti-monopoly Enforcement in China for four consecutive years.

  According to the Report, on June 24, 2022, the 35th meeting of the 13th the National People’s Congress Standing Committee (NPCSC) passed a decision on amending the anti-monopoly law, completing the first systematic revision of the law in the past 15 years.

  The "Report" pointed out that China’s Internet platform anti-monopoly normalization supervision and law enforcement situation has basically taken shape. In May, 2022, the State Administration of Market Supervision filed an investigation into the alleged abuse of market dominance by HowNet, and imposed a fine of 5% of the previous year’s sales on illegal acts such as unfair high prices and restricted transactions by HowNet, totaling 87.6 million yuan, requiring HowNet to make comprehensive rectification around lifting exclusive cooperation, reducing users’ burden and strengthening internal compliance management, so as to promote the standardized, healthy and innovative development of the industry.

  At the same time, the State Administration of Market Supervision has given full play to the guiding and warning role of the monopoly case of HowNet, strengthened the administrative guidance for the operators of academic resource platforms such as HowNet, Wanfang, Weipu and Superstar, and guided the upstream and downstream operators to consciously safeguard the good ecology and comprehensively standardize the competition order in the industry. Industry operators are required to operate in compliance with the law and shall not engage in exclusive cooperation.

  According to the Report, in 2022, anti-monopoly law enforcement agencies investigated and handled one case of abuse of market dominance in the Internet industry and six cases of abuse of administrative power to exclude and restrict competition; 24 cases of concentration of operators in the field of Internet platforms were concluded, and 27 cases of illegal implementation of concentration of operators in the field of Internet platforms were publicly punished. The amount of fines and confiscations in the above cases totaled 104.1 million yuan.

  The abuse of administrative power to exclude and restrict competition in bike-sharing and other fields has become increasingly prominent. According to the Report, cases involving abuse of administrative power to exclude and restrict competition in the Internet industry are mainly concentrated in bike-sharing. In order to standardize the operation and management of bike-sharing, some local industry authorities abuse their administrative power to improperly restrict a single or a few bike-sharing-operated enterprises from entering the local market, prevent other qualified enterprises from entering the market, and exclude and restrict market competition. From the implementation of the main body, mainly for the city, county (district) level urban management departments, transportation departments, comprehensive administrative law enforcement departments.

  In the field of online games, the Report believes that there is a risk that some operators will reach a vertical monopoly agreement or realize a hub-and-spoke agreement with the help of vertical relations in the online game market. In terms of concentration of operators, the horizontal integration in the game R&D and live broadcast markets is more likely to have the consequences of eliminating and restricting competition. For example, the merger of Huya and Betta will further strengthen Tencent’s dominant position in the live broadcast market, enabling Tencent to implement closed-loop management and two-way vertical blockade in the upstream and downstream markets, which has or may have the effect of eliminating and restricting competition, which is not conducive to fair competition in the market, may impair the interests of consumers, and is not conducive to the standardized, healthy and sustainable development of online games and live broadcast markets.

  In view of the online video industry, the Report said that the high-risk competitive behavior in this industry is mainly reflected in two aspects: suspected monopoly agreement and abuse of market dominance. At present, the growth of user scale in online video industry is slowing down, and the user penetration of video platforms is close to saturation. Among them, the users of long video platforms have a negative growth trend, and their operations are under great pressure. In 2021, the market share of short video platform surpassed that of long video platform for the first time, and it became one of the fastest growing segments of Internet platform in China. However, the growth rate of users of short video platform also declined, and the risk of copyright infringement increased.

  "At present, the competition order in the field of Internet platforms continues to improve. Internet platforms generally strengthen anti-monopoly compliance training, actively regulate their own business practices, and continuously improve the level of compliance management. At the same time, with the continuous progress of digital technology and the innovative development of business models, the problem of monopoly risk in the field of Internet platforms has also presented new features. The concealment and complexity of monopoly behavior are getting stronger and stronger, and the problem of infringing on the interests of operators and consumers in the platform still exists. It is necessary to further strengthen supervision and law enforcement. " The "Report" said.

  Focusing on the people’s "urgent difficulties and worries", the national anti-monopoly law enforcement has continued to strengthen supervision and law enforcement in the fields of medicine, public utilities and building materials, investigated and dealt with major typical cases such as Shaanxi cement monopoly case, Zhejiang civil explosion monopoly case and Beijing Stroman monopoly case, examined and approved five cases of Chaowei’s acquisition of Xilinx, a new joint venture between Shanghai Airport and China Eastern Airlines Logistics, and strengthened cases with additional restrictions such as Ukrainian potassium merger and Xie Potassium acquisition and NVIDIA’s acquisition of Milos.

  Specifically, in 2022, China’s anti-monopoly law enforcement filed 18 new cases to investigate monopoly agreements, and 16 cases were settled, with a total amount of fines and confiscations of 569 million yuan. From the perspective of industry distribution, it was mainly concentrated in industries such as medicine, education and training, building materials and motor vehicle testing. A total of 13 cases of abuse of market dominance were investigated and dealt with nationwide, and the amount of fines was 166 million yuan. From the perspective of industry distribution, there were 9 cases in public areas such as water supply and gas supply, and 1 case in Internet platform, wholesale and retail, logistics, ports and other fields. From the perspective of illegal subjects, administrative penalties were imposed on 14 enterprises, including 10 state-owned enterprises and 4 private enterprises.

  According to the Report, people’s livelihood accounts for more than 73% of cases of abusing administrative power to exclude and restrict competition, among which urban management, medical and health care, engineering construction, education and people’s livelihood account for about 19%, 16%, 16%, 15% and 7% respectively.

  Cases in the field of urban management mainly involve bike-sharing, construction waste removal, liquefied petroleum gas distribution and other industries. Specific actions include limiting the operation of enterprises in bike-sharing, setting an unreasonable list of garbage transport enterprises, and designating liquefied petroleum gas distribution enterprises. Cases in the field of medical and health care mainly involve medical procurement, medical material distribution, medical insurance, health examination and other industries, and the most typical one is to restrict or restrict transactions in disguise. Cases in the field of engineering and construction mainly involve construction, engineering supervision, housing safety appraisal and other industries, with the most typical behavior of restricting transactions and excluding and restricting foreign enterprises from participating in bidding. Cases in the field of education mainly involve campus security services, students’ clothing, training institutions and other industries. Specific actions include designating security service companies, designating students’ clothing suppliers, and designating centralized training institutions.

Let King Kong mouse put on a spacesuit, and she will make a shape for Moon Man.


Special feature of 1905 film network The summer file just closed, becoming the biggest winner with 2.9 billion box office.By combining science fiction with comedy, Mahua FunAge not only achieved his own breakthrough, but also expanded the genre dimension of China’s science fiction films in terms of content and production.



For modeling director Liang Tingting, Moon Man’s creative process is undoubtedly a pioneering journey from scratch, from 0 to 1.How to integrate comedy elements into traditional sci-fi modeling, how to give consideration to science and aesthetics in design, and how does the beloved King Kong mouse put on a customized spacesuit?


Behind the scenes of this issue, let’s follow Liang Tingting, explore Moon Man’s clothing library together, and understand the story behind "Minions".


"Minions"

Convey a sense of joy and comedy with warm colors.


Deep blue quiet universe, gray moon surface, white space suit … When it comes to science fiction films, most of the cool colors that come to mind are full of futuristic and technological sense.


However, in Moon Man, the most impressive thing is the bright yellow, full of cheerful vitality and vitality, which coincides with the comedy style of the film.



Liang Tingting said frankly that his original spacesuit was dominated by "conventional" white, and "yellow" was the director’s insistence.


"His goal is very clear, and he wants the feeling of a happy Minions on the moon. Warm colors are more matched with comedy elements."


In order to enhance the aesthetics, Liang Tingting not only uses yellow with different lightness and saturation to increase the layering, but also skillfully adds elements such as white, sapphire blue and red to embellish, creating an unexpected "advanced" texture.



This design also makes Moon Man’s clothes stand out among the sci-fi films, which is unforgettable.


The "traditional" white spacesuit is applied to the dresses of other astronauts such as Ma Lanxing and glasses, which is in sharp contrast with Du Guyue and Gangzi, and it is also a visual adjustment.



"Tailor-made"

Details highlight the characteristics of people.


The service-oriented design of movies should not only pay attention to aesthetics, but also serve the characters and performances, and so should Moon Man.


Take the actor Du Guyue as an example. In the movie, he has eight sets of clothes, among which there are dozens of T-shirts with different patterns such as short sleeves and long sleeves, plus jackets, vests, suspenders and other equipment, which are countless.



In the specific design, in order to highlight the decadent state of the characters guarding the moon alone, the costume team seized a key word — — "greasy"


"He thought he was the only human being left, so at first he was in a state of ruin. We also made the clothes old and greasy, and the size was looser than normal, which highlighted the feeling of untidiness," Liang Tingting said.


At the same time, according to his status as a maintenance worker, the team also added a lot of clever ideas to the details, such as many pockets on the pants of work clothes and many small holes in the belt, which is convenient for carrying maintenance tools and so on.



With the development of the story and the change of Duguyue’s mentality, there are also different makeup and hairstyles to match it.


At the beginning, the "rotten" stage was unkempt and unshaven. After resuming contact with the earth, the appearance was immediately renewed and full of energy. Bags under the eyes, dark circles and decrees are obviously different from before.



If these are just routine operations, the hilarious "female kangaroo" shape is definitely a stroke of genius.When designing, Liang Tingting also started from the story itself: "What tools can Du Guyue use alone in the cabin? What kind of female kangaroo suit can you make? "


Finally, she chose to use hand-painted graffiti combined with Du Guyue’s casual clothes to create a "cartoon version" of the female kangaroo, which is full of childlike interest and joy, and has become one of the important burdens of the film.



Looking back to the earth, because we have just experienced a disaster, the overall dress style of human beings on earth is mainly simple.


The uniforms of base personnel such as Ma Lanxing are dominated by dark colors, all of which have been polished, and the design of uniforms is also based on simplicity, highlighting the capable and cool side of characters.



Among the post-disaster group images, the "No.1 Star" played is the most special, and the subversive bald hairstyle is full of laughter.


Liang Tingting was also deeply impressed by this: "Z.TAO played a star who was trapped in the subway by a disaster. In the end, there was no star burden and appearance concern at all. This bald shape is very helpful for him to show the inner state of the characters. "



"technology flow"

The design of spacesuit contains Gankun.


What’s it like to run and jump with Weiya on your back? This is the daily life of Shen Teng and the actor who plays King Kong Mouse on the set.



Liang Tingting revealed that the real spacesuit is even heavier than 40 kg, and its volume is even larger. When wearing it, actors can hardly make large-scale body movements such as turning their heads, reaching out and lifting their feet.


Therefore, the first step in the design is to "slim down" and "reduce the weight" of the spacesuit. First, the overall size is reduced, which is more suitable for human wear. Secondly, 3D printing is selected as the material, which effectively reduces the total weight.



According to the action requirements of different scenes, spacesuits will also be "ever-changing".


"The appearance looks the same, but the amount of relaxation is actually different. For example, if he wants to raise his hand or fight, he will relax more in his armpits, neck, back and other parts," Liang Tingting explained. "Such a person needs to prepare many sets of clothes, all of which add up to nearly 50 spacesuits. In this science fiction film, the amount of clothing is very large. "


Although the size and weight have been reduced, the modeling team insists that the basic functions and structure of the spacesuit cannot be changed, such as the closed structure in a vacuum environment, and the rigor of these details cannot be relaxed at all.


In addition to the basic design of the spacesuit, the screen on the chest of the arm, the life support system on the back and the helmet on the head also contain Gan Kun.The arm screen is not only decorative, but also as big as buttons and small as light bulbs. Most of them can be operated in real life. Strictly speaking, it belongs to the field of industrial design, which is a big challenge for the Liang Tingting team.


"The circuits and batteries inside are real. We can say that we have experienced the whole process of electronic products from design to production, and also broadened my design field."



Compared with Dugu Yue, it is undoubtedly more difficult to make King Kong mice wear spacesuits. Liang Tingting and his team have repeatedly studied and tested how to approach kangaroos infinitely in appearance and make actors move more easily.


They first studied the joint position and muscle direction of the kangaroo, and designed a "filler" to transform the actor’s figure into a kangaroo.



At the same time, in order to make the actors move more freely, the modeling team also designed several sets of King Kong mouse spacesuits to adapt to different postures such as squatting, jumping and sitting.


The most distinctive thing is the design of kangaroo’s "claws". Are the five fingers separated or put on gloves as a whole? Liang Tingting finally chose to combine realism with artistic processing, and his fingers can be opened and closed, especially in the scene of saying goodbye to Duguyue, where Gangzi kept scratching the hatch with gloves, which was both lovely and touching and impressive.



In this issue of "Behind the scenes" recording, the host also personally went into battle and experienced the feeling of becoming an "astronaut". Unexpectedly, the process of wearing a spacesuit only requires three people to help, which is very complicated and complicated. The life support system behind it is also quite heavy, which puts a lot of pressure on the spine.


After some practical experience, we can’t help but pay tribute to the actors and the behind-the-scenes team. Wearing a 40-kilogram spacesuit, you can imagine the efforts you have made to complete all kinds of actions under the condition that every move is very difficult.



Just as Hao Han, the actor who plays King Kong Mouse, has been preparing for a "faceless" role for 11 months without complaining, Liang Tingting and the modeling team are also "unsung heroes" behind Moon Man’s 2.9 billion box office.


Adding a touch of bright color to the film with costume modeling, Liang Tingting and Moon Man jointly completed a breakthrough and innovation of domestic science fiction.


Foreign trade "gets off to a good start", spring economy, special national debt … Reading China’s economic resilience and vitality from hot words.

CCTV News:The General Administration of Customs announced on March 7 that in the first two months of this year, China’s import and export of goods increased by 8.7% year-on-year, and exports reached double-digit growth, making foreign trade a "good start".

In the first two months of this year, the total import and export value of China’s goods trade was 6.61 trillion yuan, up 8.7% year-on-year. Among them, the export was 3.75 trillion yuan, a year-on-year increase of 10.3%; Imports reached 2.86 trillion yuan, a year-on-year increase of 6.7%.

Behind the good start, China’s export growth performance is bright and its competitive advantage is consolidated. Exports of superior products such as automobiles, household appliances and ships increased by 15.8%, 24.3% and 180.6% respectively.

Diversified trading partners and vigorous private economy.

According to the data released by the General Administration of Customs, in the first two months of this year, the import and export of foreign trade between China and its major trading partners maintained a growth momentum, and the international market layout with close regional cooperation and diversified progress continued to be optimized.

Customs statistics show that in the first two months of this year, China imported and exported 3.13 trillion yuan to countries that jointly built the Belt and Road Initiative, up 9% year-on-year, accounting for 47.3% of China’s total import and export value. Among them, the import and export to ASEAN was 993.24 billion yuan, an increase of 8.1%; Imports and exports to five Central Asian countries reached 95.09 billion yuan, an increase of 26%. In the same period, the import and export to other RCEP member countries was 1.94 trillion yuan, an increase of 3.5%; Imports and exports to Latin America reached 587.48 billion yuan, up by 17.3%; Imports and exports to Africa reached 338.94 billion yuan, up by 17.3%.

After the Spring Festival, in Taizhou, the country’s largest private shipbuilding base and national ship export base, various ship companies are busy. In this dock, 14 ocean-going ships are being built at the same time.

At present, Jiangsu Taizhou has been successfully selected into the national advanced manufacturing cluster by virtue of its advantageous industries such as offshore equipment and high-tech ships. High-end ship types such as oil tankers, LNG dual-fuel power ships and super-large container ships are favored by the international market and become the "trump card" products for enterprises to attract international orders.

Develop new products, cultivate new formats, apply new technologies, and optimize market layout. Since the beginning of 2024, various departments and foreign trade entities in various regions have faced difficulties and taken measures simultaneously to seize new market opportunities and create new competitive advantages in innovation and change.

Customs statistics show that in the first two months of this year, the import and export of private enterprises in China was 3.61 trillion yuan, up 17.7% year-on-year, accounting for 54.6% of the total import and export value, up 4.2 percentage points from the same period last year.

"Going out to sea" service continues to increase, and enterprises seize the "spring economy"

At present, the "spring economy" has ushered in the peak of consumption. In overseas consumer markets, outdoor leisure products such as tents, beach chairs and travel bags are also popular among consumers. During this period, Ningbo Customs actively docked the enterprises exporting outdoor leisure products in its jurisdiction, sorted out the export difficulties and pain points of enterprises, and formulated a personalized supervision and protection plan to help enterprises seize the "spring economy".

Early in the morning, Ningbo Customs staff came to the company to give guidance on shipping, customs clearance, inspection and other issues in the export business of enterprises. The surge of orders and the extended shipping time compared with previous years have brought a lot of pressure to enterprises.

In March, the peak season of hiking and outing is coming, and outdoor leisure products will also usher in the peak season of sales. Ningbo Customs has further improved its overall supervision efficiency by implementing measures such as "reporting and checking immediately" and "booking customs clearance". At the same time, we will open up the whole chain of delivery policies and fully guarantee the timely delivery of corporate orders.

In 2024, it is planned to issue 1 trillion yuan of ultra-long-term special government bonds.

This year’s "Government Work Report" proposes that from this year, it is planned to issue ultra-long-term special government bonds for several consecutive years, specifically for the implementation of major national strategies and the building of security capabilities in key areas, with an initial issuance of 1 trillion yuan this year. Why do you want to issue "ultra-long-term special government bonds" this year? What is the significance of issuing ultra-long-term special government bonds?

National debt is a kind of government bond issued by the state to raise financial funds, which has the highest credit and is recognized as the safest investment tool. In the bond market, it is generally considered that interest rate bonds with a maturity of more than 10 years are "ultra-long-term bonds". The so-called "special" refers to the national debt issued for a specific goal with a clear purpose, and the funds need to be earmarked.

This year, China’s proactive fiscal policy should be "moderately strengthened", mainly by making good use of fiscal policy space, combining various policy tools, maintaining an appropriate expenditure scale, and promoting a sustained economic recovery.

Experts said that the ultra-long-term special national debt is aimed at two aspects, one is the implementation of major national strategies, and the other is the construction of security capacity in key areas. These areas are aimed at the long term and are closely combined with the task of Chinese modernization.

Wu Sa, deputy director of the Economic Research Institute of China Macroeconomic Research Institute, said that, for example, new urbanization, rural revitalization, rejuvenating the country through science and education, food security, energy security, etc., these areas are in urgent need of some medium-and long-term investments, and these investments will be issued through ultra-long-term special government bonds, because the issuance period of government bonds is longer, and the economic and social benefits in these areas are also longer, and they match each other and can better play the special pulling role of ultra-long-term government bonds.

China has tried visa-free policies for six countries including Switzerland since March 14th.

The Department of Consular Affairs of the Ministry of Foreign Affairs announced on March 7 that in order to further promote the exchange of Chinese and foreign personnel, China decided to expand the scope of visa-free countries and try out visa-free policies for ordinary passport holders in Switzerland, Ireland, Hungary, Austria, Belgium and Luxembourg. During the period from March 14th to November 30th, 2024, people with ordinary passports from the above-mentioned countries may come to China for business, sightseeing, visiting relatives and friends and transit for less than 15 days, and may enter China without a visa. Those who do not meet the visa-free conditions in the above countries still need to complete their visas to China before entering the country.

In February, the global manufacturing purchasing managers index was 49.1%.

China Federation of Logistics and Purchasing released on March 6th that the global purchasing managers’ index of manufacturing industry was 49.1% in February, down 0.2 percentage points from last month, and remained above 49% for two consecutive months. The recovery of global manufacturing industry is relatively stable, but it still maintains a low growth pattern. In February, the purchasing managers’ index of Asian manufacturing industry was 50.3%, which remained above 50% for two consecutive months.

For the first time, China telecom enterprises obtained the international telecom code number resources of satellite communication services.

The reporter learned from the Ministry of Industry and Information Technology that China Telecom Group Co., Ltd. has been approved by the international telecommunications department recently, and obtained the user dialing number and network identification number of Tiantong satellite service. This is the first time that China telecom enterprises have obtained international telecom code number resources for satellite communication services.

The "Silk Road Shipping" route has exceeded 14,000 times.

According to Xiamen Customs, by the end of February, the "Silk Road Shipping" route had operated more than 14,000 times, and the container throughput exceeded 16.6 million TEUs, reaching 106 ports in 37 countries and regions jointly building the "Belt and Road".

The two departments issued opinions to minimize the inconvenience of litigation for disabled people.

On March 6th, the Supreme People’s Court and China Disabled Persons’ Federation jointly issued their opinions, and for the first time made specific specifications for the barrier-free environment construction of litigation service places of people’s courts. Encourage qualified courts to make special marks on cases involving disabled persons, so as to realize priority in filing, trial and execution. For the disabled who can’t handle litigation matters independently on the spot, arrange special personnel to provide agency and deputy services.

Haixi, Qinghai: Red deer, a national second-class protected animal, appears in wetland park.

A few days ago, a photographer took a moving picture of the national second-class protected animal red deer in Buha River Wetland Park, Tianjun County, Haixi Prefecture, Qinghai Province. There are dozens of red deer in this group. They take a leisurely walk in the wetland park, stop and watch from time to time, and then queue up to cross the river ice. In recent years, with the improvement of local ecological environment, more and more wild animals thrive here.

Desperate survival Musk pushes Tesla China to build a factory.

  [News] is a company that never lacks exposure. Any sound about Tesla is the focus of the automotive media, and even occupies the headline position from time to time. In the first half of 2018, Tesla’s exposure seems to have been raised to a higher level, and unfortunately, most of them are bad news. News about mass production bottlenecks, crazy money burning, executives leaving, and massive layoffs is endless. Some analysts even predict that Tesla will not survive this year.

  Fortunately, at the beginning of the second half of 2018, Tesla finally ushered in two good news. On July 1, Tesla announced that it had delivered 5,000 vehicles per week, reaching the previous planning goal. On July 10th, Tesla signed an investment agreement with Shanghai Lingang Management Committee and Lingang Group for the pure electric vehicle project, planning to invest in the construction of a super factory with an annual production capacity of 500,000 vehicles, which means that Tesla’s localized production in China has gone further.

  Can solving the delivery dilemma and realizing local production in China help Tesla get out of the predicament? This article will combine Tesla’s current situation to do one or two interpretations.

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Read the full text in 30 seconds:

1. Tesla, which has been negative since the first half of 2018, urgently needs to boost investor confidence by realizing profitability. Musk is ensuring Tesla to achieve profitability in the third quarter of this year by solving the delivery dilemma and mass layoffs.

2. Realizing the landing of China factory is the most important card in Musk’s hand, and now this card is playing a positive role. However, China’s new management policy on investment in the automobile industry has not yet been finalized, and the tension caused by the Sino-US trade war makes it uncertain when Tesla can truly localize production.

3. In addition to the delivery dilemma, burning money crazily and the uncertainty of China’s localized production, Tesla is currently facing multi-dimensional challenges, including the departure of the core senior management team, the challenges of traditional and new car companies, and the substantial increase of import tariffs on Tesla China under the background of Sino-US trade war.

  ■ Profitability is Tesla’s most urgent thing at present.

  Tesla was founded in 2003, and in the development history of nearly 15 years, it only achieved profitability in two quarters. In 2017, Tesla lost as much as $2.2 billion, setting the highest annual loss. Crazy burning of money and sustained losses are becoming one of the main reasons why airdrop organizations look down on Tesla.

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  The key to the profitability of automobile enterprises lies in large-scale production, so as to amortize the previous research and development costs, production equipment costs and staff costs. It is generally believed in the industry that a car with a production quantity of more than 100,000 vehicles is considered as large-scale production and can achieve profitability. Up to now, Tesla has sold four models:,, and Model 3. In 2017, Tesla delivered a total of 103,181 products, of which Roadster stopped selling in 2012 and delivered the remaining three models. It can be seen that Tesla’s average annual sales of each model is less than 35,000 units, which is still far from achieving profitability.

Delivery of Tesla in 2012-2018 age

the year of 2018

the first quarter

the year 2017 the year of 2016 In 2015 In 2014 In 2013 In 2012 Delivery volume 29,980 vehicles 103,180 vehicles 76,230 vehicles 50,580 vehicles 35,000 vehicles 22,477 vehicles 3,100 vehicles Source: Tesla Watchmaking: car home New Energy Team

  Model 3 is Tesla’s most profitable model. According to the official news of Tesla, as of the end of the second quarter of this year, Tesla delivered 28,386 Model 3s, and the remaining number of reservations was about 420,000. Tesla had planned to mass-produce 5,000 Model 3 vehicles per week by the end of 2017. At this speed, Model 3 will achieve the annual delivery target of 260,000 vehicles. If these products can be successfully delivered, Tesla will turn losses into profits in one fell swoop.

  However, the ideal is full, but the reality is skinny. The mass production planning of Model 3 was not as smooth as expected, and the goal of 5000 vehicles/week dived more than once, which was delayed until the end of June this year. On July 1st, Musk announced on Twitter that he had achieved a production of 7,000 vehicles/week, including 5,031 Model 3s.

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  However, some analysts pointed out that Tesla’s output of 7,000 vehicles/week was unsustainable, which was barely completed by forcing employees to work overtime for 6*12 hours and setting up a temporary production line in tents. Tesla did not fundamentally solve the mass production capacity of Model 3. More foreign media accused Tesla of meeting the delivery target at the expense of product quality, saying that it omitted the "braking and rolling" test link of Model 3.

  Whether the delivery target can be achieved is closely related to Tesla’s profit. At present, Musk is taking this goal very seriously. In addition to nervously pushing the delivery target, Musk also decided to lay off about 9% of employees and strive to achieve profitability in the third quarter of this year.

  Musk has repeatedly stressed that Tesla has no further financing needs, so why is this year’s profit so important? According to Bloomberg analysis, Tesla is losing money at a rate of $6,500 per minute. Without a new round of financing, Tesla will go bankrupt at the end of August this year. Goldman Sachs also predicts that by 2020, Tesla will need to raise $10 billion to continue its development. Tesla is not without financing needs, but Musk needs to refinance at a high premium.

  Long-term losses have also put Musk’s own situation in jeopardy. According to foreign media reports on April 27, Tesla’s shareholders have proposed that the board of directors nominate an independent chairman to replace Musk. It can be seen that it is very important for Tesla and Musk to achieve profitability within this year.

  ■ The establishment of a factory in China brings benefits and uncertainties.

  China is the country with the largest automobile market and the largest driving force for new energy vehicles, which is undoubtedly an "ideal city" for Tesla’s global development. Tesla has always had the idea of building an independent factory in China. However, due to the previous management policy of China’s automobile industry, the shareholding ratio of foreign-funded factories in China should not be higher than 50%, and Tesla’s plan to land in China has been delayed so far. On June 28 this year, the National Development and Reform Commission and the Ministry of Commerce officially promulgated the Special Administrative Measures for Foreign Investment Access (Negative List) (2018 Edition), announcing that new energy automobile joint ventures will no longer limit the share ratio from this year.

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  The relaxation of the policy has brought opportunities to Tesla’s demand for wholly-owned factories in China. On June 6th, Musk announced at Tesla’s 2018 shareholders’ meeting that Tesla will build a factory in Shanghai, China, with the name Dreadnought, which will produce power batteries and assemble complete vehicles at the same time. Dreadnought will be Tesla’s first factory outside the United States.

  Negative-ridden Tesla urgently needs some "positive energy" to boost investor confidence. On July 10th, Musk personally visited Shanghai and signed an investment agreement with relevant departments in Shanghai to promote the localized production of Tesla China. According to the plan, Tesla’s annual output of 500,000 pure electric vehicles will land in Shanghai Lingang District, which is the largest foreign-funded manufacturing project in Shanghai and the first wholly foreign-owned car-making project in China, which is undoubtedly good news for Tesla.

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  However, this does not mean that Tesla has landed in China. According to informed sources, the two sides signed only a memorandum of cooperation, and the specific details have not yet been finalized. This is only the first step for Tesla to establish a factory in China and realize local production. After that, Tesla will also apply for the approval of car-making projects like China’s new car-making enterprises, and then formally apply for the qualification of car-making.

  At present, the management of electric vehicle qualification examination and approval in China is becoming stricter, and the relevant policies are still in the stage of soliciting opinions. At the same time, the local new car-making enterprises in China have long queued up. Take the cars that have also built factories in Shanghai as an example. At present, our production is based on automobile qualification, and Weilai Automobile also hopes to solve the qualification problem by building factories in Shanghai. Whether there is a conflict between Tesla and Weilai in obtaining qualifications, and how the Shanghai municipal government will choose, is still unknown. As far as the progress of obtaining qualifications is concerned, it may take some time for Tesla, and it may be after 2020 when the factory is officially put into production.

  This time, Tesla plans to build a car-making project with an annual production capacity of 500,000 vehicles, and the production capacity planning has surpassed that of all new car-making enterprises in China. In the new draft of the investment policy for the automobile industry, it is required that the project construction scale should be above the bottom line of 100,000 vehicles per year, without setting an upper limit. However, under the background of the country’s overall control of automobile production capacity and prevention of overcapacity, it seems that there is little hope to approve the production capacity of 500,000 vehicles to Tesla at one time. From Tesla’s own point of view, Tesla delivered just over 100,000 vehicles in 2017. In contrast, the annual production capacity planning of 500,000 vehicles is more like a long-term goal.

  ■ Tesla also faces multidimensional challenges.

  Brain drain

  Mass production and profitability are the core issues facing Tesla. In addition, the frequent departure of executives is also a bad sign for Tesla. In the first half of this year, nearly 10 executives have left Tesla, including the chief financial officer, global sales and service, and vice president of autonomous driving.

Turnover of Tesla executives in the first half of 2018 month position (full) name February President of global sales and service Jon McNeill Mar. Vice president of finance Susan Repo Mar. CFO (Chief Financial Officer) Eric Branderi April Head of Tesla Western Europe Georg Ell April Vice president of autonomous driving Jim Keller May Senior supervisor of manufacturing engineering Jason Mendez May Director of field performance engineering Mathew Schwall July Vice president of engineering Doug Filed Watchmaking: car home New Energy Team

  The employees of an enterprise are often the people who know the living conditions of the enterprise best, and the sharp brain drain means that the employees are anxious and distrustful of the development prospects of the enterprise. In addition, talent is often the core competitiveness of an enterprise. Tesla is facing the loss of executives in many fields. Even if the mass production problem is solved in the future, the absence of core management will cast a shadow over Tesla’s future development.

  Competition in electric vehicle market intensifies.

  In addition to the internal challenges, Tesla’s pressure also comes from the transformation of traditional car companies and the rise of new car companies. Just at the beginning of the month, when Musk showed off 7,000 weekly mass production results on twitter, Steven Armstrong, CEO of Europe, sneered that it only took Ford four hours to produce 7,000 products.

  In the field of electric vehicles, Tesla is undoubtedly a brave pioneer, because it doesn’t have a huge and heavy business system like traditional car companies, and there is no burden of sweet profit cakes for fuel vehicles. Tesla travels lightly and simply, breaking the high barriers of the traditional automobile industry and entering the vision of traditional automobile giants as an intruder.

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  Although Tesla has made some achievements in the field of electric vehicles, traditional car companies are not convinced. Traditional car companies believe that Tesla is not lost in technology and production, but it has not yet been laid out. Subject to the huge scale system, traditional car companies should be cautious every time they turn around and make every decision. However, driven by the transformation of automobile electrification represented by China market, it is the general trend to develop more energy-saving automobile products, otherwise it will face severe administrative, fiscal and taxation penalties.

  In this context, traditional car companies at home and abroad have begun to lay out electric vehicle products in succession, covering almost all high, medium and low strains. In the long run, Tesla’s unique situation in the field of electric vehicles will be ended.

  Internationally, almost all traditional car companies, such as,, and so on, have started to market electric vehicle products one after another. Audi’s first pure electric Audi e-tron production version is expected to be officially released in August this year, with a price of $96,000, which is against the Tesla Model X P100D. As early as February 2011, BMW put forward the I series brand strategy, which represents the layout of BMW Group in the field of electric vehicles, and has mass-produced two products and. Mercedes-Benz also launched the electric vehicle sub-brand EQ in 2016.

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  China brand electric vehicles start from the low end, which is not at the level of competition with Tesla. However, China brand has also begun to explore the upward development path of the brand. In April 2018, SAIC launched the Marvel X, an electric supercar, with the intention of benchmarking Tesla. In addition, Geely’s and its brands have launched plug-in models, and plans to launch high-performance electric vehicles in the future. At the same time, new car-making enterprises such as Weilai and Baiteng have appeared in the China market, and these enterprises take Tesla as an example, hoping to build electric smart cars that can compete with Tesla.

  Import tariff increase

  China is Tesla’s second largest market. In 2017, Tesla’s total revenue was $11.76 billion, and China’s market revenue was $2.03 billion. According to the average selling price, Tesla should sell more than 20,000 electric vehicles in the China market in 2017, accounting for about 20% of the annual sales.

  In the context of the Sino-US trade war, on June 16th, the State Council Customs Tariff Commission issued an announcement, deciding to impose a 25% tariff on 659 imported goods originating in the United States, of which the tariff adjustment on automobiles will be implemented from July 6th, 2018. This means that Tesla’s import tariff has been raised from the initial 15% to 40% since July 6. The prices of all Tesla products have increased, with the largest increase exceeding 260,000 yuan.

car make and model deploy Original price (ten thousand yuan) After the price increase (ten thousand yuan) Model S 75D 71.06 84.99 100D 87.16 104.17 P100D 123.26 147.32 Model X 75D 77.56 92.72 100D 92.56 110.67 P100D 131.56 157.22 Source: Tesla Watchmaking: car home New Energy Team

  Full text summary:Although Tesla has been negative recently, it is still the most potential enterprise and the most promising enterprise among Chinese and foreign emerging car-making enterprises. The problems encountered by Tesla are difficult for all emerging car manufacturers to completely avoid. Intelligent electric vehicles represented by Tesla are bound to be the development trend of automobile products in the future. Whether mass production can be successfully solved, profitability can be realized, and whether local production can be successfully realized in China are the most critical steps for Tesla. Solving many problems will win more time and capital for Tesla. (Text/car home Xiao Ying)