[car home News] In 2018, Toyota’s cumulative sales in China market reached 1.47 million vehicles (including Lexus), up 14.3% year-on-year. The two joint ventures FAW Toyota and GAC Toyota contributed 720,000 vehicles and 580,000 vehicles respectively. In fact, 2018 is not a big year for Toyota products, and it is not easy to achieve steady growth. In 2019, Toyota will step up its product offensive in China market, and launch eight brand-new models, including (|), brand-new Corolla/Lei Ling and brand-new RAV4. Not only will the sports car 86 return to the market, but Supra, which has just made its world debut, is also expected to be introduced. Then, please follow us to see what heavy products Toyota will launch in 2019.

　　From the perspective of specific models, Toyota’s focus in 2019 will be compact, including cars and SUVs, with a total of five models. New energy is still its focus. The fuel consumption of Corolla dual-engine E+ and Ralink dual-engine E+ PHEV models is particularly eye-catching, and the fuel consumption is 4.3L/100km under the feeding condition (that is, when the battery power is zero). In addition, Toyota also shows a more sporty side. Two sports cars, 86 and Supra, will be introduced to China. Whether the civilian sports car and Niu Mowang can continue their names is worth looking forward to.

Quickly understand the key points of this article:

1. Toyota will launch at least 9 models for the China market in 2019;

2. It includes 8 brand-new models;

3. New energy is still the key direction;

4. Try a new sports car again;

5. Toyota is stepping up its product offensive in China market.

● Asian dragon
Time to market: March 2019
New car features: the upgrade of appearance "arrogance" and the hybrid version are advantages.

　　The domestic Asian Dragon was launched during the 2018 Guangzhou Auto Show, and the degree of "arrogance" is further compared with the previous generation, which is even worse than Camry. Recently, Asia Dragon announced the pre-sale price of four models, of which the pre-sale price of 2.5L is 244,800 yuan; The pre-sale price of the mixed version is 239,800 yuan; The pre-sale price of the mixed version is 257,800 yuan; The pre-sale price of the hybrid version is 289,800 yuan.

"Domestic Asian Dragon Double Engine"

"Overseas version"

　　The domestic version of the Asian Dragon retains the overall design of the overseas version. The exaggerated front grille almost occupies the front of the car, with angular LED light sets and front bumper lines, showing a strong momentum. However, the new car is not equipped with the LED headlight group with Pisces bone-shaped daytime running lights of overseas high-profile models, but is replaced with a unique three-circle full LED headlight. From the visual perception, the sharpness of the latter’s "eyes" is obviously lower than that of the overseas version of "fishbone lights".

　　Viewed from the side, the Asian Dragon looks very elegant, and the low body style makes the new car look more stretched. On the tail side, the car uses a through taillight group with a full-fledged rear bumper, which greatly improves the sports temperament of the new car. In terms of body size, the length, width and height of the new car are 4975/1850/1450mm and the wheelbase is 2870mm respectively.

　　In terms of interior, the new car adopts a symmetrical design style, which is not the same as Camry, and it shows a calm atmosphere. The most attractive thing in the whole central control area is this 9-inch central control LCD screen, which integrates conventional multimedia functions, is easy to operate and supports Apple CarPlay function.

　　In terms of configuration, the new car will be equipped with leather seats, panoramic sunroof and sewing design of door trim panels. Another highlight of the new generation of Asian Dragon is that AVS adaptive variable suspension system will be standard, which can effectively improve ride comfort and driving stability.

　　Domestic Asian Dragon provides 2.5L inline four-cylinder naturally aspirated engine and 2.5L hybrid engine, both of which are A25A 2.5L naturally aspirated engines of Toyota Dynamic Force series, with maximum thermal efficiency of 40% and 41% respectively. Among them, the maximum power of the 2.5L model is 209 horsepower, and the transmission system is matched with the 8-speed automatic manual transmission; However, the maximum power of the 2.5L engine of the twin-engine model is 178 HP, the maximum power of the motor is 120 HP, and the comprehensive maximum power of the system is 218 HP. In terms of fuel consumption, it is officially announced that the comprehensive fuel consumption of the 2.5L+8AT model is 6.2L/100km, while the dual-engine model is only 4.3L/100km.

Editor’s comment:

　　In the medium-sized automobile market, FAW Toyota has been silent for a year after Reiz stopped production in September 2017. Fortunately, in November 2018, FAW Toyota officially released the domestic Avalon (Asian Dragon). The exaggerated design language of the new car instantly makes this medium-sized car, which was originally moderate and steady, run wild, and also brings fresh blood to the domestic joint venture brand medium-sized car market. At the same time, the addition of Asian Dragon has also broken the status quo that Toyota’s medium-sized car is only Camry "single-handedly" and seized more shares for it.

　　However, from the perspective of Camry and ES of Toyota’s domestic layout, how to differentiate and price the Asian dragons on the same platform has become its first consideration. Judging from the pre-sale price recently released, the price of the hybrid version of FAW Toyota Asia Dragon is basically the same as that of the fuel version, which obviously comes with sincerity, and the main sales model is between Camry and ES, and Toyota really plays a "good card". As for whether it can impress consumers after listing, it remains to be tested by the market.

● New Corolla/Lei Ling (including double engines)
Time to market: August-September, 2019 (Corolla) and May 20, 2019 (Lei Ling).
New car features: drastic changes

"The picture shows the new Corolla Twin Engine/Ralink Twin Engine"

　　The brand-new Corolla sedan and Lei Ling sedan made by Toyota’s two China partners ushered in the debut at the 2018 Guangzhou Auto Show eight months after the launch of the American version of Corolla (the car released at the auto show is a hybrid version). Of course, the relationship between the two is still a sister car, and the visible difference at present is only in the appearance. Compared with the sedan image of current models, the brand-new Corolla/Lei Ling based on TNGA architecture is young and avant-garde in appearance.

　　The front face shapes of the new Corolla and Ralink are obviously different. The former does not use the "fangs" headlights of overseas models, while the front face of Ralink is closer to the overseas version. The large-area grille on the front of the car is eye-catching. The difference is that Corolla is a banner style, while Ralink is a mesh design.

　　In the rear part, there are still obvious differences between the two cars. Corolla takes a simple route and Ralink is a sporty style. The most direct advantage of this design is that the Corolla and Lei Ling can be easily distinguished from the front face and the rear of the car.

　　In addition, Toyota China announced at the launch that the new Corolla/Lei Ling will be equipped with the China version of the exclusive 12.1-inch central control panel and PM2.5 filtering system. Compared with the overseas version of the 8-inch screen, this can be said to be considerate of the needs of consumers in China. In terms of configuration, the new car will also be provided with the latest generation of Zhixing interconnection system and Zhixing safety system, of which the latest Zhixing interconnection system will be 100% installed in all future replacement cars of Toyota. As for the power part, the official has not announced the specific parameters of the new car power, only revealing that the new car will be equipped with the latest version of the 1.8L hybrid system.

Editor’s comment:

　　As the sales pillars of Toyota in China market, Corolla and Lei Ling shoulder the heavy responsibility of stabilizing the compact car market, laying a solid foundation for Toyota’s expansion in China market. According to the latest data, the cumulative retail sales of Corolla in 2018 was 294,300, and the sales of twin-engine models were 82,400, up 3% and 41% respectively. The annual sales volume of Lei Ling (including double engines) reached 202,700 vehicles, a year-on-year increase of 21%.

　　Obviously, the Gemini strategy has not caused each other to seize the market, but has successfully met the needs of different consumers, and each has its own advantages to meet the needs of more consumers and win market share. The existing data show that the interior changes are also huge and are loved by consumers. As for the market performance after listing, these two cars are expected to continue their cash sales or will usher in new growth.

● Corolla/Ralink engine E+
Time to market: March 2019 (Corolla Shuangqing E+) and March 2019 (Ralink Shuangqing E+)
New car features: fuel consumption under feed condition is 4.3L/100km.

　　At the 2018 Beijing Auto Show, Toyota fulfilled its promise made two years ago and released the Corolla/Ralink E+ at the same time. These two models are exclusive to the China market, and they share a plug-in hybrid system consisting of a 1.8L naturally aspirated engine, two motors and a battery pack. According to official data, the fuel consumption of the whole system is 1.3L/100km under comprehensive working conditions and 4.3L/100km under feed working conditions (that is, when the battery power is zero), which can be described as strong competitiveness.

"The picture shows Corolla double engine E+ and Ralink double engine E+"

　　Let’s look at the appearance first. Both cars continue the design of the current fuel version, only the details are different. In the details, the new car has added blue elements to the front grille and headlights to highlight its new energy identity. In addition, the headlight light source comes standard with LED, and the LED daytime running light of Corolla dual-engine E+ is only available for two models with high allocation.

　　In the rear part, each of the two cars has a blue decorative strip that runs through both sides. The Corolla dual-engine E+ is more obvious, and the rest is not much different from the fuel version. The fuel filler is on the left side of the car body, and the charging port is on the right side of the car body. In the charging part, take the Corolla dual-engine E+ as an example. The car supports public AC charging piles and portable chargers, which take about 3 hours and 5 hours to be fully charged respectively.

The picture shows the Corolla twin-engine E+, which is only different from the Ralink twin-engine E+ in configuration.

　　In terms of interiors, both cars follow the fuel version of the car design, and there are no popular elements at present, which may be its charm. In terms of configuration, the new car uses an 8-inch touch screen and supports the interconnection function of Baidu CarLife mobile phone. But there is no reversing radar function in the whole system.

　　In terms of power, both cars are equipped with a plug-in hybrid system consisting of a 1.8L naturally aspirated engine, dual motors and battery packs, in which the maximum power of the engine is 99 HP and the maximum torque is 142 Nm; The maximum power of the motor is 72 HP and the maximum torque is 207 Nm. In terms of transmission system, it still matches the E-CVT continuously variable gearbox; The cruising range of the car in pure electric mode is 55km.

Editor’s comment:

　　Toyota’s plug-in hybrid version based on Corolla and Lei Ling cars is easy to understand, which is intended to inherit the golden signboard of Corolla, and the hybrid technology has been very mature for many years. In addition, the double-point system requires Toyota to have corresponding plug-in or pure electric vehicles in China, so it is a route that can be realized quickly based on cash.

　　Judging from the latest sales data, the cumulative sales volume of Corolla Shuangqing from January to December was 82,400 units, a year-on-year increase of 41%; The cumulative sales volume of Leiling Shuangqing this year is 44,600 units. It is not difficult to see that consumers are gradually recognizing Toyota hybrid technology. Reliable and mature hybrid technology, low fuel consumption and high user base and reputation of Corolla/Lei Ling will lay a good starting point for these two plug-in hybrid models.

In a healthy China, nutrition comes first, and nutrition is the material basis of national quality. With the continuous improvement of people’s living standards in China, the nutrition supply capacity has been significantly enhanced, and the national nutrition and health status has been significantly improved. However, it still faces the problems of frequent nutrition-related diseases and the lack of popularization of a nutritious and healthy lifestyle, which has become an important factor affecting national health. In the past two years, many programmatic documents, including "Healthy China 2030" and "National Nutrition Plan", have made demands on improving national nutrition and quality, and believe that a new era of national health will surely come.

The problem of national undernutrition and excess coexist.

In recent years, the dietary and nutritional status of urban and rural residents in China has changed greatly. Previously, the Report on Nutrition and Chronic Diseases of China Residents released by the National Health Planning Commission analyzed and evaluated the changes of nutrition and chronic diseases of Chinese residents in the past 10 years. The report shows that after years of efforts, the nutritional status of Chinese residents has improved significantly, which is manifested in the following aspects: the physical and nutritional development of residents has improved, the height and weight of residents have increased, and the growth retardation and malnutrition have improved significantly; But at the same time, with the increase of residents’ intake of fat and high-quality protein, the problem of overweight and obesity is becoming more and more serious, which has also become the main cause of hypertension, diabetes and cardiovascular and cerebrovascular diseases in adults.

At the same time, "Healthy China 2030" also pointed out that the overall situation of national nutrition in China at present is that some residents lack micronutrients, some people consume too much high-calorie foods such as oil, and the problems of insufficient nutrition and excess nutrition coexist.

Nutrition science popularization will be more standardized and normalized.

With the continuous development of mobile internet technology, nutrition science popularization has become the norm in citizens’ daily life. When people turn on their mobile phones, they can often see the sharing and pushing of nutrition and health. While spreading nutrition knowledge to the citizens, there are also some false information that has a great misleading effect on the citizens.

In July this year, the State Council issued the National Nutrition Plan (2017-2030), which deployed seven implementation strategies to ensure the work, of which the seventh clearly stated that it is necessary to popularize nutrition and health knowledge and promote the normalization of nutrition and health science education activities.

Liu Ping, deputy director of the National Food Safety Risk Assessment Center, once said in an interview with the media that the popularization of science in nutrition and food safety has been done for many years, such as the annual National Nutrition Week, Food Safety Week, Nutrition and Health Lecture Hall, etc., which has made positive contributions to promoting the dissemination of science, nutrition and health knowledge. At the same time, however, the traditional one-way information dissemination and propaganda mode is still the main mode of nutrition science popularization in China. The information supply is insufficient, and the content and form are relatively simple, which is not enough to meet the nutritional and health needs of the public. It also provides an opportunity for some nutrition pseudo-experts, and some so-called "masters" appear to confuse the audience.

In order to solve these problems, the Plan proposes to innovate the expression forms of popular science information on nutrition, establish a free and shared national popular science platform on nutrition food safety, and adopt various communication modes and channels to provide popular science information to different groups in a targeted and accurate manner. At the same time, it will also strengthen the construction of popular science teams for nutritious food safety, discover and correct pseudo-scientific nutritional information in time, and truly convey scientific and healthy nutritional knowledge to the public.

Grain nutrition has been mentioned in a more prominent position.

Cereals are an important source of human energy, which can avoid the disadvantages of high energy and high fat, and play an important role in promoting human health. In recent years, with the change of lifestyle, the problem of uneven diet among China residents has become increasingly prominent. According to the survey on the Intake of Coarse Grains among Adult Residents in China, which was participated by China Nutrition Association, more than 80% of adult residents in China have insufficient intake of whole grains, and the proportion of grains in the nutritious foods concerned is also small.

In order to adjust residents’ diet structure and balance their diet, in the new version of Dietary Guidelines for China Residents released in 2016, "Variety of food and cereal as the main recommendation" was put forward as the first item, and people were strongly encouraged to change their diet structure and increase their cereal intake. At the same time, the National Nutrition Week held from May 14 to May 20, 2017 took "whole grain, nutrition+"as the theme, and during the nutrition week, a series of activities were launched to help residents choose nutritious and high-quality grains.

At present, all kinds of cereal products have appeared in the market and gradually become a part of citizens’ lives. In the future, grain will certainly play a more important role in the daily life of citizens.

Special medical food will become an effective supplement to national nutrition.

In national nutrition, there is a very important part-the nutrition problem of patients. However, this issue has not been paid enough attention. The National Nutrition Plan puts forward six major actions, one of which is the clinical nutrition action, aiming at strengthening the nutritional diagnosis and treatment of patients and improving their nutritional status.

Professor Shi Hanping, Chairman of the Application Committee of Formulated Foods for Special Medical Use of China Nutrition and Health Food Association, said at the first Guangdong Symposium on Formulated Foods for Special Medical Use in 2017 that nutritional therapy is another treatment method that pays equal attention to surgery, radiotherapy, chemotherapy and other treatments. It should be the basic treatment method or first-line treatment method for patients, and it is a real integrated treatment. However, among the 140 million inpatients in China, less than 1% have received clinical nutrition diagnosis and treatment, while hundreds of millions of patients with chronic non-communicable diseases outside the hospital are still in an unattended state. The incidence rate of malnutrition in major diseases such as cancer patients is 70%-80%, and the needs of tens of millions of patients are not met.

Professor Shi Hanping’s clinical nutrition therapy refers to special medical food, that is, formula food for special medical use, which is specially processed and prepared to meet the special needs of people with limited eating, digestive and absorption disorders, metabolic disorders or specific disease States for nutrients or meals. Generally speaking, special medical food is food for patients, which has a direct promoting effect on patients’ recovery.

China’s special medical food started late, but the state attaches great importance to its development. In recent two years, the relevant policies and systems of special medical food have been intensively introduced, and the industry norms have been continuously improved. In March 2016, the State Food and Drug Administration issued the Measures for the Administration of the Registration of Formulated Foods for Special Medical Uses; In November 2016, the State Food and Drug Administration issued the "Quality Management Standards for Clinical Trials of Formulated Foods for Special Medical Use (Trial)". In September 2017, the State Food and Drug Administration issued an announcement on the items and requirements of application materials for the registration of formula food for special medical use (Trial) and the research requirements for the stability of formula food for special medical use (Trial).

The introduction of this series of measures not only has positive promotion significance for the development of special medical food industry, but also effectively supplements the shortcomings of national nutrition in the past. More importantly, it has played the most direct and effective help for the majority of patients. (Reporter Zhu Fenglan/Wen)

　　German researchers reported in the new authoritative academic journal Nature that they found a natural antibiotic in human nasal cavity, which can kill methicillin-resistant Staphylococcus aureus (MRSA), which is called "superbacteria" and is resistant to many antibiotics.

　　Researchers at the University of Tü bingen, Germany, found in the study of 187 hospitalized patients that a bacterium named Staphylococcus ludden rarely appeared with Staphylococcus aureus in the nasal cavity of patients. When the patient has Staphylococcus aureus in the nasal cavity, the rate of Staphylococcus aureus in the nasal cavity is only one sixth of that of the patient without Staphylococcus aureus in the nasal cavity. Further research shows that Staphylococcus ludden can produce a previously unknown natural antibiotic, which makes Staphylococcus aureus unable to survive in human nasal cavity. The researchers named it "Ludenin".

　　Animal experiments have shown that Luteinin can kill MRSA, vancomycin-resistant enterococci and other multi-resistant bacteria resistant to traditional antibiotics. For example, the ointment made of Ludwig successfully cured MRSA skin infection in mice, and Ludwig spray greatly reduced the number of MRSA in the nasal cavity of rats. The researchers say that antibiotics are usually produced only by bacteria and fungi in the soil, and it is a new discovery that human flora can also be a source of antibiotics. Next, they will focus on the application of ludenin, such as trying to implant ludenin-producing bacteria into high-risk patients to reduce the risk of MRSA infection.

　　Jim Lewis, a microbiologist at Northeastern University in the United States, said that this is the first time that scientists have made it clear that antibiotics produced by one bacterium can inhibit the existence of another bacterium in the same microbial community. Researchers believe that new discoveries will help to prevent and treat drug-resistant bacterial infections in the future, and also provide new ideas for finding new antibiotics in the future.

According to the Reuters report quoted by the US World News Network on May 24th, the Office of the US Trade Representative announced that it would extend the 301 tariff exemption period for 352 imported goods from China and 77 imported goods from China related to the epidemic from May 31st to June 14th. Some exempted projects will be extended to May 31, 2025.

The report mentioned that former US President Trump imposed tariffs on China goods in 2018 and 2019 in accordance with Article 301 of the Trade Law.

According to the report, the extension of exemption measures announced on the 24th means that some commodities will continue to be exempted from import duties, including animal feeding machines, DC electric motors, blood pressure monitors and thermostats specially designed for air conditioning or heating systems that are not connected to the network.

The Office of the U.S. Trade Representative said that the exemption period will be extended until June 14th to facilitate the transition. Some exclusions will be extended until May 31, 2025 to support efforts to transfer procurement out of China, or to provide additional time when the supply of products outside China is still limited.

However, according to the Office of the Trade Representative, many products will face tariffs again, including 102 categories, which are items for which there is no public request for further extension, or there is no evidence that extending the exemption will help to transfer the procurement out of China.

These product categories include garage door openers, switches for motor vehicles, printed circuit board components, electric motorcycles, natural graphite, a series of luggage bags and messenger bags.

The report pointed out that Beijing has always criticized the 301 tariff imposed by the United States on China’s imports as "discriminatory".

Don’t know Zhou Huan.

There is neither WeChat nor personal contact, so I always wanted to be called "Duke of Zhou" when I wrote my draft, but when I started writing, I found that he had already had the reputation of "Duke Huan" and followed it with fear.

But presumably, the public relations and media in the internet circle are mostly aware of Huan Gong. Since December 7, 2015, Huan Gong was once fully responsible for the public relations department of Alibaba Group. In addition to continuing to directly lead the public relations team of the retail e-commerce business, the public relations teams of other business divisions of the Group reported to Huan Gong on the dotted line. However, just over two years later, Huan Gong suddenly broke with Ali, and joined Pinduoduo in mid-2018 to meet the brothers of the former public relations team.

At that time, Ali and Pinduoduo were engaged in fierce fighting. For quite some time, Huan Gong’s choice was the talk after dinner in the circle.

Huan Gong’s big trouble happened on January 4, 2021. At 1 am that day, a 23-year-old female employee in Pinduoduo died suddenly on the way to work. In the face of the sudden death of female employees, Pinduoduo’s series of crazy operations are jaw-dropping; But after Zhihu gave Pinduoduo a fatal blow, things became more and more magical.

As the head of public relations, Huan Gong is naturally at the forefront, and in successive disputes, he quietly left, and the public relations team with hundreds of people was collectively opened, which can’t help but sigh.

When I was out of Ali, I gave up a lot. I’m afraid I’ll worry about it and hate it. How many things do I want to talk about?

01 Quan Shuai Zhi Shuai

Be brave and know the machine, know people and make good use of them, which is handsome; Take charge of the three armed forces alone and display the general plan, which is actually handsome; Shock up and down, tune yin and yang, and make a decision, which is the right to be handsome.

No matter what the content of Ali’s public relations system is, we can’t bypass Wang Shuai. Ali’s public relations is brave and good at fighting, which can be called "the public relations team" by the outside world, and also originated from Wang Shuai.

Wang Shuai is not only the chairman of the marketing public relations committee of Alibaba Group, but also a partner of Alibaba Group. He is not a general Ali partner, because Wang Shuai has a higher level in the management sequence than many partners.

In other words, Wang Shuai can’t be simply regarded as the head of Ali’s public relations. He is a core participant in the strategic planning of Ali Group, and he helps the group’s strategy more by supervising the war and public relations, a Chinese-Taiwan department.

The existence of Wang Shuai naturally solved two major problems that public relations had to face:1. Internal status (whether there is a right to speak); 2, internal management (can you get the results, cut to the cake).

In most companies, anyone in the public relations department can bully, and from time to time, they have to "carry the pot" for the boss. It is light to get a few kicks, and it is normal to be stewed in a pot. But in Ali, public relations is a close comrade-in-arms of the bosses of all business lines, and even many business lines rely on public relations to break the game.

To put it bluntly:For anyone in Ali’s public relations, personal ability determines the foundation of their growth, Ali’s stage determines the space for them to move around, and Wang Shuai determines the upper limit of their development early..

Duke Huan is undoubtedly capable. In Ali, Huan Gong has the same scenery for a while, and he can also play games among partners. However, in Pinduoduo, although it is widely rumored that "Ali public relations saves Pinduoduo", Huan Gong and his defected No.100 brother not only took the blame, but were also accused of chopping.

This is probably the difference between having Wang Shuai in Ali and not having Wang Shuai in Pinduoduo.. I don’t know if all the students of Ali PR are aware of Wang Shuai’s real energy-probably not, because what they see every day is the other side of Quan Shuai.

02 the right to be handsome

Appoint officials because of their posts, follow the name and be responsible for the facts, hold the handle of killing, and teach the ministers the ability to exercise power.

In February, 2021, in response to the discussion on Alibaba’s intranet triggered by To Ali, Wang Shuai published a post entitled "Some Thoughts on Everyone’s Discussion", put forward the theory of "three tens of millions" and talked about "price and value are inconsistent". Teacher Ma replied to praise "good writing, true feelings of writing" and was put on the top.

But there are also some replies that the style of painting is like this:

"I don’t understand"

"Is there a class representative to sum it up?"

"a little profound"

"The prose is well written."

……

Talking about this phenomenon, Ali, a former public relations student, joked: "After the arrangement of Shuai Zong, we often have to think about it. What does it mean? Do you follow the original words, or do you have other deep meanings? "

Is it necessary to guess? Yes!

"Wang Shuai doesn’t like others to change his meaning." Many senior media reporters who have been docking Ali for a long time have affirmed this.

Wang Shuai is a man with a wide range of interests. He dabbles in poetry, books, paintings, wine, rock and roll, etc., and naturally speaks and acts like a scholar. This is understandable, Wang Shuai’s personal charm itself is very commendable.However, when Ali’s public relations classmates began to guess Wang Shuai’s mind, and who guessed more accurately and who had the advantage, and when the guess was accurate, everything changed..

Coincidentally, although Wang Shuai is in a high position, he is very emotional and close to the people. He doesn’t put on airs at ordinary times, and he is also willing to interact with his classmates. From time to time, he plans to eat and sing K. Many students in the public relations system can easily get in touch with Wang Shuai directly if they want to. So some students deliberately attract attention, some students move their homes to Hangzhou, and some students play emotional cards privately …

"At the grass-roots level, involution is really serious. The high P class Committee is similar. " More than one Ali public relations classmate expressed emotion.

Having worked in Ali’s public relations system for so many years, Huan Gong should know Wang Shuai, otherwise he could not have once become "Prince Ali’s public relations".He knows Wang Shuai, but he may not know what Wang Shuai really means.

03 the love of the superior

Give it to you, it is yours; No, you can’t take it.

There are two sections of Qing history that are very interesting and can be used as mirrors.

In the first year of Jiaqing (1796), Emperor Qianlong passed the throne to his son Jiaqing. It was not until the fourth year of Jiaqing (1799) that Jiaqing dismissed He Shen from office and put him in prison. Fifteen days after the death of Emperor Qianlong, Jiaqing gave He Shen suicide.

In 1898, Emperor Guangxu implemented the "Reform Movement of 1898", but it was resisted by Empress Dowager Cixi, who imprisoned Emperor Guangxu in Yingtai, Zhongnanhai. The whole reform lasted only 103 days, which was called "Hundred Days Reform".

On December 7, 2015, Huan Gong took full charge of the public relations department of Alibaba Group. After a while, this position became the general manager of Alibaba’s public and customer communication department. In June 2017, Huan Gong took over the public relations work of Alibaba Pictures brand market, and the time was limited. Huan Gong soon left Ali to join Pinduoduo, and he was in a competitive position.

Professionals who are familiar with HR rules should understand that there is room for communication in non-competition agreements. In 2017, Kyle, the former general manager of Sohu Video Copyright Film and Television Center, was arbitrated at a high price for allegedly violating the prohibition of business strife. Zhang Chaoyang once said that "this is a question of rules, and the question of rules is not a small problem"; But Kyle cried to Zhang, playing the emotional card, and Zhang, the good man, was gently put down.

As I said before, Wang Shuai is also very emotional. Ali’s public relations department also has employees who have left their jobs and are engaged in competition. Wang Shuai, who is affectionate and righteous, naturally won’t make it difficult for his former subordinates.

As long as they bow their heads.

Many students bowed their heads. Some of their competitions have changed from year to year, and most of them have turned a blind eye.

But Huan Gong went to Pinduoduo with a competitive career.

Some former comrades-in-arms of Huan Gong said with emotion: "According to his character, it is hard to imagine that he would cry and ask for help."

The wind turned into a sigh, and he forgot the smoke in the water. Out of Ali, into a lot, refused to bow, rushed into a bigger storm vortex.

(To be continued)

The cute "Sugar Bean Man: The Ultimate Elimination" seized the hot tail of summer, and this game, which won the steam weekly sales list for three times, ranked third in the number of people online after "DOTA2". Easy, interesting, fast-paced variety play, chicken eating mode and lovely painting style can be said to be the "secret of success" of this work.

At present, PS4 and steam are the first platforms on which Sugar Bean Man logs in. Many players think this game is very suitable for mobile platforms, such as Nintendo’s NS handheld and mobile phone tablet.

However, it has been confirmed that NS version and mobile version will be launched in the future. Players still need to wait for a while. Of course, players who don’t want to play this game in front of the computer can also play on their mobile phones through the cloud game platform of the handheld Internet cafe ~

Pocket Internet Cafe is a cloud game platform based on X86 architecture. It connects high-performance computers in the cloud through the network, so that players can play any PC game on their mobile phones in the form of streaming, making the players’ mobile phones change into handhelds every second. Therefore, it is no longer necessary to play "Sugar Bean Man" on the mobile phone.

For players who haven’t bought Sugar Bean Man, the Pocket Internet Cafe provides a game account for free. Players can play this game in seconds when they enter the APP, buy it early and enjoy it early, and don’t buy it 100%! Play ~

The variety play of "Sugar Bean Man" can be said to be the essence of the game. I believe that many players have watched live-action programs on TV. Sometimes players often make mistakes in seemingly simple levels, and many players who look across the screen think it is easy for me to get on. Is that really the case?

In fact, seemingly simple hurdles test each player’s physical strength and quick response ability.

The game "Sugar Bean Man" just provides a "personal challenge" opportunity for players who are eager to try through the screen. In fact, this game seems simple without complicated operation, but each player has to face 59 other players, and it is not easy to eat chicken in the end ~

Sometimes many players will be eliminated at the first level, but it is such a relaxed and interesting gameplay that players can always enjoy this and lose again and again.

Players can play this interesting game anytime and anywhere through the handheld Internet cafe cloud game platform, just like playing a mobile game. In terms of operation, although the Pocket Internet Cafe supports external keyboard and mouse, since it is necessary to have the experience of mobile game version, the virtual keyboard function of the Pocket Internet Cafe is more convenient, and it also has the taste of mobile game ~

In terms of practical operation, when entering the game, the handheld internet cafe has already preset the key positions to be used in the game. Of course, players can also customize the layout according to their mobile phone screen size and operating habits. This will also help you to go through five levels between square inches, cut six generals, and control your "love beans" to eat chicken smoothly!

In terms of game experience, although it is a form of cloud game, the game runs in the cloud, and the game screen is compressed and manipulated to stream to the user’s mobile phone in the form of video stream, but the actual game screen and color reproduction will not be lost. At the same time, the handheld Internet cafe can automatically adjust the image quality according to the player’s network environment, and the delay will be well controlled, and the operation is very smooth, just like playing on a local device.

Finally, you like the game "Sugar Bean Man" and don’t want to be confined to sitting in front of the computer to play. Perhaps the handheld Internet cafe is a good choice, and the sense of sight like a mobile game will make you rush on your mobile phone ~

Special feature of 1905 film network The summer file just closed, becoming the biggest winner with 2.9 billion box office.By combining science fiction with comedy, Mahua FunAge not only achieved his own breakthrough, but also expanded the genre dimension of China’s science fiction films in terms of content and production.

For modeling director Liang Tingting, Moon Man’s creative process is undoubtedly a pioneering journey from scratch, from 0 to 1.How to integrate comedy elements into traditional sci-fi modeling, how to give consideration to science and aesthetics in design, and how does the beloved King Kong mouse put on a customized spacesuit?

Behind the scenes of this issue, let’s follow Liang Tingting, explore Moon Man’s clothing library together, and understand the story behind "Minions".

"Minions"

Convey a sense of joy and comedy with warm colors.

Deep blue quiet universe, gray moon surface, white space suit … When it comes to science fiction films, most of the cool colors that come to mind are full of futuristic and technological sense.

However, in Moon Man, the most impressive thing is the bright yellow, full of cheerful vitality and vitality, which coincides with the comedy style of the film.

Liang Tingting said frankly that his original spacesuit was dominated by "conventional" white, and "yellow" was the director’s insistence.

"His goal is very clear, and he wants the feeling of a happy Minions on the moon. Warm colors are more matched with comedy elements."

In order to enhance the aesthetics, Liang Tingting not only uses yellow with different lightness and saturation to increase the layering, but also skillfully adds elements such as white, sapphire blue and red to embellish, creating an unexpected "advanced" texture.

This design also makes Moon Man’s clothes stand out among the sci-fi films, which is unforgettable.

The "traditional" white spacesuit is applied to the dresses of other astronauts such as Ma Lanxing and glasses, which is in sharp contrast with Du Guyue and Gangzi, and it is also a visual adjustment.

"Tailor-made"

Details highlight the characteristics of people.

The service-oriented design of movies should not only pay attention to aesthetics, but also serve the characters and performances, and so should Moon Man.

Take the actor Du Guyue as an example. In the movie, he has eight sets of clothes, among which there are dozens of T-shirts with different patterns such as short sleeves and long sleeves, plus jackets, vests, suspenders and other equipment, which are countless.

In the specific design, in order to highlight the decadent state of the characters guarding the moon alone, the costume team seized a key word — — "greasy"

"He thought he was the only human being left, so at first he was in a state of ruin. We also made the clothes old and greasy, and the size was looser than normal, which highlighted the feeling of untidiness," Liang Tingting said.

At the same time, according to his status as a maintenance worker, the team also added a lot of clever ideas to the details, such as many pockets on the pants of work clothes and many small holes in the belt, which is convenient for carrying maintenance tools and so on.

With the development of the story and the change of Duguyue’s mentality, there are also different makeup and hairstyles to match it.

At the beginning, the "rotten" stage was unkempt and unshaven. After resuming contact with the earth, the appearance was immediately renewed and full of energy. Bags under the eyes, dark circles and decrees are obviously different from before.

If these are just routine operations, the hilarious "female kangaroo" shape is definitely a stroke of genius.When designing, Liang Tingting also started from the story itself: "What tools can Du Guyue use alone in the cabin? What kind of female kangaroo suit can you make? "

Finally, she chose to use hand-painted graffiti combined with Du Guyue’s casual clothes to create a "cartoon version" of the female kangaroo, which is full of childlike interest and joy, and has become one of the important burdens of the film.

Looking back to the earth, because we have just experienced a disaster, the overall dress style of human beings on earth is mainly simple.

The uniforms of base personnel such as Ma Lanxing are dominated by dark colors, all of which have been polished, and the design of uniforms is also based on simplicity, highlighting the capable and cool side of characters.

Among the post-disaster group images, the "No.1 Star" played is the most special, and the subversive bald hairstyle is full of laughter.

Liang Tingting was also deeply impressed by this: "Z.TAO played a star who was trapped in the subway by a disaster. In the end, there was no star burden and appearance concern at all. This bald shape is very helpful for him to show the inner state of the characters. "

"technology flow"

The design of spacesuit contains Gankun.

What’s it like to run and jump with Weiya on your back? This is the daily life of Shen Teng and the actor who plays King Kong Mouse on the set.

Liang Tingting revealed that the real spacesuit is even heavier than 40 kg, and its volume is even larger. When wearing it, actors can hardly make large-scale body movements such as turning their heads, reaching out and lifting their feet.

Therefore, the first step in the design is to "slim down" and "reduce the weight" of the spacesuit. First, the overall size is reduced, which is more suitable for human wear. Secondly, 3D printing is selected as the material, which effectively reduces the total weight.

According to the action requirements of different scenes, spacesuits will also be "ever-changing".

"The appearance looks the same, but the amount of relaxation is actually different. For example, if he wants to raise his hand or fight, he will relax more in his armpits, neck, back and other parts," Liang Tingting explained. "Such a person needs to prepare many sets of clothes, all of which add up to nearly 50 spacesuits. In this science fiction film, the amount of clothing is very large. "

Although the size and weight have been reduced, the modeling team insists that the basic functions and structure of the spacesuit cannot be changed, such as the closed structure in a vacuum environment, and the rigor of these details cannot be relaxed at all.

In addition to the basic design of the spacesuit, the screen on the chest of the arm, the life support system on the back and the helmet on the head also contain Gan Kun.The arm screen is not only decorative, but also as big as buttons and small as light bulbs. Most of them can be operated in real life. Strictly speaking, it belongs to the field of industrial design, which is a big challenge for the Liang Tingting team.

"The circuits and batteries inside are real. We can say that we have experienced the whole process of electronic products from design to production, and also broadened my design field."

Compared with Dugu Yue, it is undoubtedly more difficult to make King Kong mice wear spacesuits. Liang Tingting and his team have repeatedly studied and tested how to approach kangaroos infinitely in appearance and make actors move more easily.

They first studied the joint position and muscle direction of the kangaroo, and designed a "filler" to transform the actor’s figure into a kangaroo.

At the same time, in order to make the actors move more freely, the modeling team also designed several sets of King Kong mouse spacesuits to adapt to different postures such as squatting, jumping and sitting.

The most distinctive thing is the design of kangaroo’s "claws". Are the five fingers separated or put on gloves as a whole? Liang Tingting finally chose to combine realism with artistic processing, and his fingers can be opened and closed, especially in the scene of saying goodbye to Duguyue, where Gangzi kept scratching the hatch with gloves, which was both lovely and touching and impressive.

In this issue of "Behind the scenes" recording, the host also personally went into battle and experienced the feeling of becoming an "astronaut". Unexpectedly, the process of wearing a spacesuit only requires three people to help, which is very complicated and complicated. The life support system behind it is also quite heavy, which puts a lot of pressure on the spine.

After some practical experience, we can’t help but pay tribute to the actors and the behind-the-scenes team. Wearing a 40-kilogram spacesuit, you can imagine the efforts you have made to complete all kinds of actions under the condition that every move is very difficult.

Just as Hao Han, the actor who plays King Kong Mouse, has been preparing for a "faceless" role for 11 months without complaining, Liang Tingting and the modeling team are also "unsung heroes" behind Moon Man’s 2.9 billion box office.

Adding a touch of bright color to the film with costume modeling, Liang Tingting and Moon Man jointly completed a breakthrough and innovation of domestic science fiction.

　　With the development of mobile Internet technology and the popularity of smart phones, short videos have become a new form of communication popular with the public. However, the rapid development of the short video industry has also triggered new contradictions, with frequent infringement issues and disputes.

　　What are the infringement risks of using animation toys to shoot short videos? How does the court judge that the short video platform uploads popular songs for users to use without authorization? On the occasion of World Intellectual Property Day, Beijing Internet Court informed the court about the trial of short video copyright cases and issued a number of typical cases to explain the law.

　　Shoot short videos with self-purchased anime toys.

　　A case released by the Beijing Internet Court shows that the plaintiff Company A enjoys the exclusive right of information network communication and other copyrights for the "Altman" series of film and television works and their characters in Chinese mainland, and the defendant Company B uses the animation toys it bought to shoot and make short videos containing the "Altman" series of characters without permission, and uploads them to its own WeChat WeChat official account for public viewing or downloading. The plaintiff believed that the defendant’s behavior infringed on his right to copy, disseminate information on the Internet and shoot the "Altman" series of film and television works and their characters, so he requested the court to order the defendant to stop the infringement and compensate the economic losses. The court ruled that the defendant immediately stopped the infringement and compensated the plaintiff for economic losses of 320,000 yuan and notary fees of 2,500 yuan.

　　"The use of other people’s works constitutes reasonable use and needs to comply with the relevant provisions of the Copyright Law." Zhang Lianyong, deputy director of the Intellectual Property Judges’ Meeting of Beijing Internet Court, said that in the process of using the works involved, the defendant in this case objectively broadened the user flow of its own WeChat WeChat official account, which played an obvious role in enhancing the popularity and promoting its own brand. At the same time, there are 437 paragraphs involving the image of "Altman" in the video shot and uploaded by the defendant, involving a total of 33 Altman images, which has caused substantial damage to the legitimate rights and interests of the plaintiff, which does not meet the requirements of fair use of copyright law and constitutes infringement.

　　In this case, the defendant bought the "Altman" image toy, and he enjoyed the property rights of possession, use, income and disposal of the toy. In this regard, Zhang Lianyong explained that although the defendant enjoyed the ownership of the "Altman" image toy in the sense of property rights, it could not extend to the copyright of the "Altman" art image works. The exercise of real right should respect the copyright it carries, otherwise it may constitute infringement.

　　Short video platform uploads popular songs without authorization.For users’ use

　　At present, in order to attract users, some short video platforms deliberately ignore the issue of authorization, and upload some popular songs to the platform music library for users to use as music when making short videos, resulting in hundreds of thousands or even more infringements of a song.

　　Company A, the plaintiff, was authorized to obtain the information network communication right of a popular online song. The short video platform operated by defendant B Company uploaded the song to the platform music library without the plaintiff’s authorization, and users can use and cover the song at will when recording short videos through the platform. In the end, 377,000 works on the short video platform used the song, and many users covered the song and recorded and uploaded short videos. These short videos can be played, liked, commented, shared and downloaded, with the functions of shooting the same paragraph and paying for promotion, and about 195,000 works used the short videos uploaded by the above users. The plaintiff believed that the defendant’s behavior seriously violated the plaintiff’s right to spread the song on the information network, and requested the court to order the defendant to delete all the infringing short videos and compensate the economic losses. During the trial of this case, the plaintiff confirmed that the defendant had deleted all the infringing short videos and changed the claim to compensate for economic losses. The court ruled that the defendant compensated the plaintiff for economic losses of 3000 yuan.

　　"Without the permission of the plaintiff, the defendant uploaded the popular online songs that the plaintiff enjoyed the right of information network communication to the short video platform music library and placed them in the information network, so that platform users could use and cover the songs at will when recording short videos at the time and place selected by individuals, which infringed on the plaintiff’s right of information network communication and should bear the tort liability of compensation for losses." Zhang Lianyong said.

　　In this case, the short video platform submitted the identity information of the network users who covered the songs involved to the court, and it can be concluded that the relevant short video was uploaded by the network users. In this regard, the court held that considering the direct infringement of the short video platform in providing the songs involved in the music library, combined with the music usage mode of the short video, the short video platform should be able to reasonably realize that the network users will use the songs involved in the upload to record and upload short videos, but they have not taken necessary measures to prevent them, which is subjectively wrong. Therefore, for the behavior of network users who cover the songs involved and record and upload short videos, if the short video platform does not provide evidence to prove that it is not at fault, it constitutes help infringement and should bear the corresponding tort liability.

　　Short video platform should strengthen supervision and guide users to standardize their creative behavior.

　　Infringement of copyright involving short video is high, which damages the legitimate rights of copyright owners and affects the long-term development of short video industry. How to strengthen responsibility and avoid infringement? Jiang Ying, a member of the party group and vice president of Beijing Internet Court, believes that on the one hand, short video platforms should strengthen supervision. Classify and manage the content, and strengthen the supervision obligations for short videos with obvious infringement attributes, strong platform control and direct benefits from the platform. In addition, the supervision of platform users should be strengthened. For users who continue to infringe repeatedly, measures such as restricting rights and titles should be taken to effectively avoid repeated infringements. On the other hand, the short video platform should become a link between the copyright owner and the user, effectively integrate music, pictures, videos and other resources, and build a copyright authorization distribution system of first authorization, then use and then pay, so as to effectively reduce the occurrence of infringement.

　　At the same time, raising the awareness of copyright protection of short video creators is particularly important for reducing the occurrence of infringement from the source. Jiang Ying suggested that courts, administrative departments, educational institutions and other relevant units can rely on the short video platform to educate short video creators about law popularization and popularize knowledge of copyright protection. Short video platform should be based on legal provisions, judicial cases, administrative regulatory requirements, etc., for the common short video copyright infringement for special treatment, to guide users to regulate short video creation behavior.

CCTV News:The General Administration of Customs announced on March 7 that in the first two months of this year, China’s import and export of goods increased by 8.7% year-on-year, and exports reached double-digit growth, making foreign trade a "good start".

In the first two months of this year, the total import and export value of China’s goods trade was 6.61 trillion yuan, up 8.7% year-on-year. Among them, the export was 3.75 trillion yuan, a year-on-year increase of 10.3%; Imports reached 2.86 trillion yuan, a year-on-year increase of 6.7%.

Behind the good start, China’s export growth performance is bright and its competitive advantage is consolidated. Exports of superior products such as automobiles, household appliances and ships increased by 15.8%, 24.3% and 180.6% respectively.

Diversified trading partners and vigorous private economy.

According to the data released by the General Administration of Customs, in the first two months of this year, the import and export of foreign trade between China and its major trading partners maintained a growth momentum, and the international market layout with close regional cooperation and diversified progress continued to be optimized.

Customs statistics show that in the first two months of this year, China imported and exported 3.13 trillion yuan to countries that jointly built the Belt and Road Initiative, up 9% year-on-year, accounting for 47.3% of China’s total import and export value. Among them, the import and export to ASEAN was 993.24 billion yuan, an increase of 8.1%; Imports and exports to five Central Asian countries reached 95.09 billion yuan, an increase of 26%. In the same period, the import and export to other RCEP member countries was 1.94 trillion yuan, an increase of 3.5%; Imports and exports to Latin America reached 587.48 billion yuan, up by 17.3%; Imports and exports to Africa reached 338.94 billion yuan, up by 17.3%.

After the Spring Festival, in Taizhou, the country’s largest private shipbuilding base and national ship export base, various ship companies are busy. In this dock, 14 ocean-going ships are being built at the same time.

At present, Jiangsu Taizhou has been successfully selected into the national advanced manufacturing cluster by virtue of its advantageous industries such as offshore equipment and high-tech ships. High-end ship types such as oil tankers, LNG dual-fuel power ships and super-large container ships are favored by the international market and become the "trump card" products for enterprises to attract international orders.

Develop new products, cultivate new formats, apply new technologies, and optimize market layout. Since the beginning of 2024, various departments and foreign trade entities in various regions have faced difficulties and taken measures simultaneously to seize new market opportunities and create new competitive advantages in innovation and change.

Customs statistics show that in the first two months of this year, the import and export of private enterprises in China was 3.61 trillion yuan, up 17.7% year-on-year, accounting for 54.6% of the total import and export value, up 4.2 percentage points from the same period last year.

"Going out to sea" service continues to increase, and enterprises seize the "spring economy"

At present, the "spring economy" has ushered in the peak of consumption. In overseas consumer markets, outdoor leisure products such as tents, beach chairs and travel bags are also popular among consumers. During this period, Ningbo Customs actively docked the enterprises exporting outdoor leisure products in its jurisdiction, sorted out the export difficulties and pain points of enterprises, and formulated a personalized supervision and protection plan to help enterprises seize the "spring economy".

Early in the morning, Ningbo Customs staff came to the company to give guidance on shipping, customs clearance, inspection and other issues in the export business of enterprises. The surge of orders and the extended shipping time compared with previous years have brought a lot of pressure to enterprises.

In March, the peak season of hiking and outing is coming, and outdoor leisure products will also usher in the peak season of sales. Ningbo Customs has further improved its overall supervision efficiency by implementing measures such as "reporting and checking immediately" and "booking customs clearance". At the same time, we will open up the whole chain of delivery policies and fully guarantee the timely delivery of corporate orders.

In 2024, it is planned to issue 1 trillion yuan of ultra-long-term special government bonds.

This year’s "Government Work Report" proposes that from this year, it is planned to issue ultra-long-term special government bonds for several consecutive years, specifically for the implementation of major national strategies and the building of security capabilities in key areas, with an initial issuance of 1 trillion yuan this year. Why do you want to issue "ultra-long-term special government bonds" this year? What is the significance of issuing ultra-long-term special government bonds?

National debt is a kind of government bond issued by the state to raise financial funds, which has the highest credit and is recognized as the safest investment tool. In the bond market, it is generally considered that interest rate bonds with a maturity of more than 10 years are "ultra-long-term bonds". The so-called "special" refers to the national debt issued for a specific goal with a clear purpose, and the funds need to be earmarked.

This year, China’s proactive fiscal policy should be "moderately strengthened", mainly by making good use of fiscal policy space, combining various policy tools, maintaining an appropriate expenditure scale, and promoting a sustained economic recovery.

Experts said that the ultra-long-term special national debt is aimed at two aspects, one is the implementation of major national strategies, and the other is the construction of security capacity in key areas. These areas are aimed at the long term and are closely combined with the task of Chinese modernization.

Wu Sa, deputy director of the Economic Research Institute of China Macroeconomic Research Institute, said that, for example, new urbanization, rural revitalization, rejuvenating the country through science and education, food security, energy security, etc., these areas are in urgent need of some medium-and long-term investments, and these investments will be issued through ultra-long-term special government bonds, because the issuance period of government bonds is longer, and the economic and social benefits in these areas are also longer, and they match each other and can better play the special pulling role of ultra-long-term government bonds.

China has tried visa-free policies for six countries including Switzerland since March 14th.

The Department of Consular Affairs of the Ministry of Foreign Affairs announced on March 7 that in order to further promote the exchange of Chinese and foreign personnel, China decided to expand the scope of visa-free countries and try out visa-free policies for ordinary passport holders in Switzerland, Ireland, Hungary, Austria, Belgium and Luxembourg. During the period from March 14th to November 30th, 2024, people with ordinary passports from the above-mentioned countries may come to China for business, sightseeing, visiting relatives and friends and transit for less than 15 days, and may enter China without a visa. Those who do not meet the visa-free conditions in the above countries still need to complete their visas to China before entering the country.

In February, the global manufacturing purchasing managers index was 49.1%.

China Federation of Logistics and Purchasing released on March 6th that the global purchasing managers’ index of manufacturing industry was 49.1% in February, down 0.2 percentage points from last month, and remained above 49% for two consecutive months. The recovery of global manufacturing industry is relatively stable, but it still maintains a low growth pattern. In February, the purchasing managers’ index of Asian manufacturing industry was 50.3%, which remained above 50% for two consecutive months.

For the first time, China telecom enterprises obtained the international telecom code number resources of satellite communication services.

The reporter learned from the Ministry of Industry and Information Technology that China Telecom Group Co., Ltd. has been approved by the international telecommunications department recently, and obtained the user dialing number and network identification number of Tiantong satellite service. This is the first time that China telecom enterprises have obtained international telecom code number resources for satellite communication services.

The "Silk Road Shipping" route has exceeded 14,000 times.

According to Xiamen Customs, by the end of February, the "Silk Road Shipping" route had operated more than 14,000 times, and the container throughput exceeded 16.6 million TEUs, reaching 106 ports in 37 countries and regions jointly building the "Belt and Road".

The two departments issued opinions to minimize the inconvenience of litigation for disabled people.

On March 6th, the Supreme People’s Court and China Disabled Persons’ Federation jointly issued their opinions, and for the first time made specific specifications for the barrier-free environment construction of litigation service places of people’s courts. Encourage qualified courts to make special marks on cases involving disabled persons, so as to realize priority in filing, trial and execution. For the disabled who can’t handle litigation matters independently on the spot, arrange special personnel to provide agency and deputy services.

Haixi, Qinghai: Red deer, a national second-class protected animal, appears in wetland park.

A few days ago, a photographer took a moving picture of the national second-class protected animal red deer in Buha River Wetland Park, Tianjun County, Haixi Prefecture, Qinghai Province. There are dozens of red deer in this group. They take a leisurely walk in the wetland park, stop and watch from time to time, and then queue up to cross the river ice. In recent years, with the improvement of local ecological environment, more and more wild animals thrive here.

"Just bear with it" is the attitude of many elderly people towards pain. They are afraid of causing trouble to their children and spending money in hospitals.

However, there is a very common skin disease, which must not be tolerated. In addition to causing severe pain, it may also cause posthumous neuralgia. There are even rumors among the people that life will end when the waist is covered with a circle and the head and tail are connected.

This "terrible" skin disease, many people have heard its name-herpes zoster, commonly known as waist-wrapped snake, snake disc sore.

01

About herpes zoster, these four points should be known and benefited early.

When it comes to herpes zoster, people who have had it all turn pale, because it really hurts. How much does it hurt? China medical community divides pain into 10 grades, labor pains into 8 grades, and the pain of herpes zoster is the highest grade of 10.

Herpes zoster is an infectious skin disease caused by varicella-zoster virus. The nature of pain during the attack is varied, but it is usually hidden in the body and "waiting for opportunities". More than 90% of adults carry it, and the virus cannot be completely eliminated after infection.

It is precisely because of the universality of herpes zoster virus that we need to have a correct understanding of it and avoid falling into misunderstanding.

1. Will it hurt to get herpes zoster?

Although most infected people will experience intense pain after the onset, not everyone will feel this way. Some people may not feel obvious pain after infection, which is normal. Individual differences lead to different nerve repair ability of each person, so the degree of feeling will be different.

However, even if there is no pain, the patient cannot ignore the condition. For patients who have no obvious pain, they should still take the initiative to seek medical help to prevent further deterioration of their condition.

2. Only old people get this?

Herpes zoster is more common in middle-aged and elderly people, especially those over 50 years old are more likely to get sick and often show serious symptoms.

But it is not only the elderly who get it. Herpes zoster is characterized by decreased immunity. Herpes zoster virus has been lurking in the body. When the body’s resistance drops, whether it is due to fatigue, life pressure, infection or cold, the latent virus may be activated and proliferated rapidly.

In particular, many patients with chronic diseases, such as diabetes, chronic kidney disease, cardiovascular disease, chronic obstructive pulmonary disease, rheumatoid arthritis and other people with low immune function, need to pay more attention to the risk of herpes zoster regardless of age.

3. I won’t get it again after I get it once?

Once infected, herpes zoster will be carried for life and may recur at any time. Herpes virus has a common feature, that is, it will lurk in the body after the first infection, and the virus in the body may be activated again under the influence of factors such as decreased immunity, aging, chronic disease or fatigue.

4. Is herpes zoster not contagious?

Although herpes zoster is not as contagious as chickenpox, herpes fluid is indeed contagious. Especially in the active stage of herpes zoster, patients may transmit the virus in the blister fluid to infants and adults who are not vaccinated around them.

Therefore, during the treatment, it is best for individuals with herpes zoster to keep a distance from infants and the elderly to reduce the risk of transmission.

02

How to treat quickly? Is the folk method good?

In terms of treatment, western medicine usually adopts antiviral drugs, hormones, B vitamins and analgesics as the main treatment methods, and the course of treatment is generally 3 ~ 6 weeks.

Traditional Chinese medicine has the advantage of shortening the course of treatment (usually 4 ~ 6 days). The treatment of traditional Chinese medicine has the advantages of excellent analgesic effect, rapid and reliable curative effect, and no adverse reactions.

Zhang Binghou, chief physician of Beijing Hospital of Traditional Chinese Medicine affiliated to Capital Medical University, said that neuralgia is the main symptom of herpes zoster. In the course of treatment, the treatment emphasis should be different according to the different stages of the disease. For example, in the early stage of rash, the treatment focuses on clearing heat and cooling blood; In the eruption period, the main focus is on promoting diuresis and dredging collaterals; In the stage of postherpetic neuralgia, the focus of treatment is on promoting blood circulation and relieving pain.

In addition to dialectical treatment, at the same time, targeted external treatment methods such as electroacupuncture, moxibustion, pricking blood therapy, fire needle and ear acupuncture can also reduce the occurrence of neuralgia after herpes zoster.

1. Electroacupuncture

Stimulating Jiaji point of local corresponding ganglion segment of herpes by electroacupuncture can reduce the signal conduction flux of neuropathic pain, thus effectively inhibiting pain.

2. moxibustion

The analgesic effect of moxibustion on herpes zoster and neuralgia after herpes zoster is related to the instantaneous receptor potential vanillic acid subtype 1, which can increase the thermal pain threshold of the body and produce obvious analgesic effect.

3. Pricking blood and cupping

Through the pressure of blood flow on blood vessels during pricking blood, it can promote the synthesis of nitric oxide, regulate leukocyte adhesion, inhibit inflammatory injury and relieve pain, and at the same time relax blood vessels and increase local blood supply.

Step 4 fire needle

After burning red at high temperature, the fire needle pierces the skin, inhibits T proinflammatory cytokines, reduces inflammatory reaction and protects local nerves and tissues.

5. Ear acupuncture

By stimulating the distribution area of vagus nerve in the concha, non-harmful vagus nerve stimulation is produced, and effective analgesic effect is achieved.

It must be noted that Chinese medicine treatment is not equal to folk prescription. Some traditional folk remedies, such as washing herbs and applying ink, have no scientific basis, and their therapeutic effects are of no practical use. On the contrary, these unscientific treatments can not only relieve the pain of patients, but also lead to skin inflammation, infection, ulceration and other complications, further aggravating the condition.

03

High incidence in winter, a preventive method is very effective.

In winter, due to the cold weather and reduced exercise, human immunity is generally reduced, which makes herpes zoster especially high.

In order to prevent herpes zoster, we can take the following measures:

Step 1 enhance physical fitness

One of the easiest ways to improve one’s disease resistance is to keep a good sleep. T cells play an important role in the fight against viruses, and lack of adequate sleep will lead to a decrease in the number of T cells, thus reducing the function of the immune system. At the same time, maintaining regular exercise habits also helps to enhance physical fitness.

It is also crucial to maintain a balanced nutrition. Increasing the intake of nutritious foods such as beans, fish and lean meat can effectively improve resistance.

2. Avoid contact with chickenpox patients

People who have never experienced varicella or been vaccinated with varicella vaccine, especially children and the elderly with low immunity, should avoid close contact with patients with herpes zoster to reduce the possibility of virus transmission.

3. People over 50 need special attention.

Due to the gradual weakening of cellular immune function, age is an important factor of herpes zoster, and almost all people over 50 years old are at risk of developing herpes zoster.

4. Vaccinate in time

Consider vaccination against herpes zoster, which is one of the effective methods to prevent herpes zoster at present. The protective efficacy of recombinant herpes zoster vaccine is over 90%, and the protective efficacy is maintained at around 89% in 10 years. The model predicts the immune response that can last for 20 years. In view of the fact that herpes zoster may cause severe postherpetic neuralgia, vaccination is an important preventive measure and should be implemented as soon as possible.

Comprehensive preventive measures can effectively reduce the incidence of herpes zoster. If there are suspected symptoms or high-risk groups, consult a doctor in time and take corresponding medical protective measures.

References:

[1] "West China experts say that these nine" thunder "about herpes zoster, if you don’t step on one, I lose! West china hospital. 2023-12-18.

[2] Zhang Binghou, a famous Chinese doctor: experience in treating herpes zoster. Guangdong Traditional Chinese Medicine.2023-12-09.

[3] "Herpes zoster has many troubles in TCM treatment". Medical service platform of Hebei Provincial People’s Hospital.2023-09-01

[4] "The post-70s" has an increased risk of this disease. Once infected, it will be carried for life! Over 90% of adults are latent with this virus. Guangxi CDC. 2023-03-02.

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Once infected, carry it for life! It hurts when you have an attack. Over 90% of adults have this virus lurking in their bodies.

Original title: "Once infected, carry it for life! The attack is painful, and the virus lurks in over 90% of adults.

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